Find your business website template optimized for Microsoft Surface Go and reach your audience wherever they are
Instapage business website templates look great and convert on any device, including Microsoft Surface Go. Start customizing it now!
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
Your ultimate guide to landing page optimization with Instapage
Creating an effective landing page hinges on understanding your audience and optimizing for conversion. Instapage provides powerful features that help marketers across various industries—including business services, education, and tech—to accelerate and maximize ROI on their digital campaigns. This guide walks you through the steps to leverage Instapage’s platform to build and optimize landing pages effectively.
Step 1: Choose the right landing page template
Instapage offers over 100 high-converting templates suitable for various sectors, ensuring that your pages are tailored to meet the needs of your target audience. Selecting the right template is crucial as it sets the initial direction for your campaign. Consider templates that resonate with your industry and audience preferences.
- Select a template specific to your marketing vertical: Choose designs that speak directly to your customers in sectors like financial services or energy.
- Utilize lead generation elements: Integrate forms, buttons, and CTAs that encourage user engagement.
- Prioritize mobile-friendly designs: Ensure templates are responsive, especially for users accessing via devices like smartphones and tablets.
Step 2: Optimize your landing page content
Once you've chosen a template, it’s time to tailor the content. High-quality, compelling content can significantly increase your conversion rates. Focus on clarity, relevance, and actionability.
- Craft a compelling headline: Your headline should capture attention and communicate value imminently.
- Incorporate persuasive CTAs: Use action-oriented language that prompts immediate responses, such as 'Start your free trial now!'
- Utilize dynamic text replacement: Personalize the messaging based on visitor segments to enhance user experience.
Step 3: Conduct A/B testing for continuous improvement
Transformation doesn’t stop after launching your landing page. Engaging in A/B testing allows you to refine your pages based on real-time data. Instapage’s built-in experimentation tools provide the insights needed to make informed adjustments.
- Test different headlines: Experiment with various headlines to determine which resonates best with your audience.
- Analyze button placements and colors: Subtle changes can impact user behavior; test different configurations to find optimal setups.
- Monitor performance metrics: Use Instapage’s analytics dashboard to assess page engagement and conversion rates.
By following these structured steps, you're well on your way to maximizing your landing page performance with Instapage.
Ready to elevate your marketing campaigns? Explore the robust features of Instapage today and start creating high-converting landing pages tailored to your business needs.
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