Create brutalist web portal from scratch using our lead-focused templates

Drive more leads with Instapage brutalist web portal template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An all-in-one landing page and CRO platform for effective marketing campaigns

In the highly competitive landscape of digital marketing, having a powerful platform like Instapage can make all the difference. With its robust features designed to optimize landing page performance and enhance conversion rates, users can create campaigns that not only attract but also convert leads efficiently. Here’s a step-by-step guide on leveraging Instapage to maximize your marketing efforts.

Understanding the significance of landing pages

The essence of digital marketing lies in the effectiveness of landing pages. These pages serve as the first point of contact for potential customers, directly influencing the chances of conversion. Importance includes capturing leads, facilitating immediate engagement, and promoting specific offers, making it vital to have high-converting templates readily available.

  1. Captures leads efficiently: A well-designed landing page is crucial for gathering lead information without convoluting the process.
  2. Improves conversion rates: Conversion-focused elements guide users toward desired actions, significantly increasing the likelihood of conversions.
  3. Trains analytics: Analytics integrated into landing pages help marketers to understand user behavior and preferences, leading to enhanced decision-making.

Step 1: Utilizing Instapage's templates and lead generation elements

Getting started with Instapage is seamless thanks to over 100 high-converting templates.

Step 2: Creating effective landing pages quickly

Using the intuitive page builder, you can create landing pages efficiently. Key points include:

  1. Ease of use: No coding knowledge is required; drag-and-drop functionality makes it accessible for all users.
  2. Conversion-focused layouts: Templates are designed based on best practices in conversion optimization.
  3. Adaptability: Easily modify designs and elements to match your brand's unique identity while maintaining high-conversion potential.

Step 3: Optimizing for performance and personalization

Optimize your landing pages using the built-in experimentation tools offered by Instapage.

  1. Conduct A/B testing: Experiment with different layouts and content to determine what resonates best with your audience.
  2. Utilize heatmaps: Gain insights into user behavior on your landing pages to make informed modifications.
  3. Dynamic text replacement: Ensure personalized experiences by adjusting page content based on user data.

By following these steps, marketers can utilize Instapage not just to create landing pages, but to foster a conversion-oriented strategy that adapts to the needs and behaviors of their target audiences.

Start transforming your marketing campaigns today with Instapage’s powerful features and unlock your true ROI potential.

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