Create brutalist tutorial website from scratch using our lead-focused templates
Drive more leads with Instapage brutalist tutorial website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to mastering Instapage for your marketing campaigns
Creating effective landing pages using Instapage is crucial for marketers seeking to optimize and maximize their digital marketing efforts. This guide will walk you through the essential steps to leverage Instapage's powerful features for your landing page and conversion rate optimization (CRO) needs.
Step 1: Choose the Right Template
Instapage offers over 100 high-converting templates tailored to various industries. Selecting the right template is the first critical step in building a successful landing page.
- Identify your campaign goal: Decide whether you want to generate leads, sell a product, or promote an event. Each goal may require a different template focus.
- Select a relevant industry template: Browse through the categories and choose a template that aligns with your audience, whether in business services, tech/SaaS, or education.
- Customize for your brand: Use the intuitive drag-and-drop editor to modify text, images, and colors, ensuring the page reflects your brand identity.
Step 2: Optimize Your Content
After setting up your template, optimization is key to your page's performance. Use Instapage’s built-in tools to refine your landing page content for higher conversions.
- Utilize dynamic text replacement: Align your ad messaging with landing page content to enhance relevance for visitors.
- Conduct A/B testing: Test different headlines, images, and calls to action to see which variations perform best.
- Implement heatmaps: Analyze user interaction to improve layout and element placements based on actual behavior insights.
Step 3: Monitor and Iterate
Once your page is live, tracking its performance is essential to achieving ongoing improvements. Instapage provides a robust analytics dashboard to keep you informed.
- Review metrics regularly: Check conversion rates, page visits, and other key performance indicators to understand how well your landing page is performing.
- Adjust based on feedback: Use stakeholder feedback to make timely updates, drawing from collaboration features that facilitate real-time edits.
- Scale successful campaigns: Once you've identified high-performing pages, consider creating variations or targeting different segments to maximize your reach.
Through these steps, Instapage empowers marketers to create, optimize, and scale their landing pages effectively. Start producing results today!
If you're ready to enhance your marketing strategy with powerful landing page capabilities, sign up for Instapage and experience the difference.
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