Create brutalist marketplace from scratch using our lead-focused templates
Drive more leads with Instapage brutalist marketplace template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to using Instapage for effective landing page optimization
Instapage is an all-in-one landing page and conversion rate optimization (CRO) platform designed to enhance your digital marketing efforts. By utilizing Instapage's powerful tools and features, marketers in various industries can accelerate their campaign results and maximize ROI. This guide provides a comprehensive walkthrough on leveraging the capabilities of Instapage, including a look into the relevant templates, optimization strategies, and personalized experiences.
Getting started with Instapage’s landing page templates
Begin by selecting from over 100 pre-designed, high-converting templates tailored for various industries, including business services, tech/SaaS, and education. These templates serve as excellent bases for your campaign, allowing for quick launches and customization without the need for deep technical skills. Instapage makes it easy to kickstart your campaign by just dragging and dropping elements to fit your marketing needs.
- Wide variety of templates: Choose from diverse styles that align with your branding and messaging.
- Pre-built lead generation elements: Use forms, buttons, and CTAs designed to capture leads effectively.
- Intuitive builder: Create and modify your landing page using a simple, user-friendly interface.
Optimizing your landing pages for conversions
To enhance the performance of your landing pages, leverage Instapage's built-in optimization features. Through detailed experimentation and analytics, you can assess which elements work best for your target audience.
- Detailed heatmaps: Analyze how visitors interact with your page to identify areas for improvement.
- A/B testing: Conduct split tests on different versions of your page to see which yields better results.
- Comprehensive analytics dashboard: Access insightful data to track performance and guide future revisions.
Personalizing your campaigns
Dynamically deliver tailored content to various audience segments using Instapage’s personalization features. This ensures your messaging resonates with different user personas, improving engagement and conversion rates.
- Dynamic text replacement: Automatically update content based on user data, enhancing relevance.
- AdMaps for targeted ads: Align specific ads with unique landing pages to create a seamless experience.
- Audience-level tracking: Analyze metrics associated with different audience segments to better tailor strategies.
By implementing these strategies through Instapage, marketers can significantly improve their landing page performance, increase lead generation, and drive higher conversions.
The robust functionalities of Instapage empower your marketing efforts by facilitating a streamlined process from creation to optimization.
Start transforming your landing page effectiveness today with Instapage! Sign up now to explore all the tools at your disposal and maximize your digital marketing outcomes.
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