Create brutalist comparison website from scratch using our lead-focused templates

Drive more leads with Instapage brutalist comparison website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Unlock High-Converting Campaigns with Instapage's Landing Page Design

Utilizing a landing page design can greatly enhance your digital marketing strategy. Instapage offers the most powerful landing page and conversion rate optimization (CRO) tools tailored for marketers. Our platform empowers you to build high-converting pages that effectively capture leads and maximize return on investment (ROI).

Key Features of Instapage's Landing Page Design

Instapage stands out due to its rich features designed for marketers. With access to over 100 customizable, high-converting templates and intuitive builders, you can effortlessly create landing pages that resonate with your target audience. The platform's data-driven insights ensure that every campaign is optimized for maximum engagement.

  1. Over 100 customizable templates: These ready-to-use designs cater to various industries, allowing for quick deployment of landing pages.
  2. AdMap functionality: This tool aligns ads to relevant landing pages dynamically, increasing the relevance of your marketing efforts.
  3. Advanced analytics dashboard: Monitor key performance indicators to adjust strategies and improve conversion rates.

Step 1: Creating Your Landing Page

Begin your journey by selecting a template that fits your campaign's goals. Instapage's flexible page-building features allow you to modify components easily. Aim for a visually appealing layout that captures your audience's attention immediately.

Step 2: Optimize for Conversions

Next, focus on optimizing your landing page with Instapage's built-in features. Conduct A/B testing and utilize heatmap analysis to gauge where users engage most. This information is critical in crafting effective calls-to-action.

  1. Conduct A/B tests to analyze which landing page performs better in terms of conversions.
  2. Utilize heatmaps to visualize user interaction and make necessary adjustments.
  3. Review performance metrics regularly to ensure consistent improvement.

Step 3: Personalize Your Content

To maximize engagement, personalize your landing page content by leveraging audience data. Use dynamic text replacement to cater to different customer segments, ensuring each visitor has a unique experience.

  1. Dynamic text replacement adjusts content based on the visitor's location or campaign source.
  2. Utilize audience segmentation to tailor messages that resonate on a personal level.
  3. Adjust images and colors based on user behavior to enhance relatability.

In conclusion, using Instapage to design landing pages is a strategic move towards optimizing your digital marketing campaigns. By harnessing the power of our tools, you can build, optimize, and personalize your pages with ease.

Ready to elevate your marketing efforts? Sign up for Instapage today and start creating high-impact landing pages that drive results!

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