Use the brown short story website template to enhance your brand’s visual identity and attract more visitors

Engage more visitors with our brown short story website template, designed for both beauty and conversion, and perfect for any industry.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to maximizing your ROI with Instapage

If you're looking to optimize, scale, and elevate your marketing campaigns, Instapage is the ideal all-in-one landing page and conversion rate optimization (CRO) platform for marketers. This guide will provide you with actionable steps to harness the full potential of Instapage's features, enhancing your lead generation and driving results effectively.

Understanding Instapage's powerful features

Instapage offers over 100 high-converting templates tailored to boost your landing page performance. The platform's intuitive builders enable users of all skill levels, whether in tech or marketing, to create customized landing pages without any coding knowledge. Learn to leverage templates and lead generation elements that cater specifically to your target audience in various industries such as business services, education, and financial services.

  1. Pre-built lead generation elements streamline page creation, ensuring you capture leads efficiently.
  2. Dynamic text replacement personalizes content for different audience segments, enhancing engagement.
  3. The analytics dashboard provides key insights into performance, guiding strategy adjustments in real time.

Creating impactful landing pages seamlessly

Once you've chosen your template, it’s time to craft your landing page. Instapage's flexible platform allows you to personalize designs effortlessly, incorporating your branding elements to create a cohesive visual experience. Below are steps to follow in this process.

  1. Select a template from the library based on your industry needs, such as for SaaS or education.
  2. Utilize the drag-and-drop editor to add your brand elements, images, and copy.
  3. Preview your page to confirm functionality and aesthetic appeal across devices.

Optimizing your landing page for conversions

Enhancing your landing page’s performance is crucial. Instapage equips you with various built-in experimentation features. Conduct A/B testing and analyze heatmaps to identify user behavior and optimize content effectively.

  1. A/B testing reveals which version of your page performs better, helping you decide which elements enhance conversion rates.
  2. Heatmaps provide visual feedback on user interactions, showing where attention is focused on your page.
  3. Utilize audience-level tracking to refine marketing messages specific to each demographic or interest group.

With these strategies implemented, you are poised to maximize your landing page effectiveness, resulting in higher lead conversions and improved ROI.

By adopting the comprehensive tools offered by Instapage, you can significantly boost your marketing efforts and achieve your business objectives.

Start leveraging Instapage today to revolutionize your landing page strategy and watch your digital marketing campaign performance skyrocket!

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