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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Mastering the instapage landing page and CRO platform

The Instapage landing page and CRO platform revolutionizes your digital marketing campaigns by offering powerful tools designed to boost performance and maximize ROI. Marketers across various sectors such as business services, education, and tech can significantly benefit from its capabilities, especially when aiming to create high-converting landing pages without needing extensive technical skills.

Getting started with instapage

To kick off your journey with Instapage, begin by understanding its rich array of features tailored to optimize your lead generation strategies. This involves familiarizing yourself with the platform's intuitive builder, which allows for rapid page creation. Utilizing pre-designed templates is a game-changer, enabling quick customization to suit your brand's unique needs. Especially in competitive U.S. markets, the ability to deploy landing pages swiftly can provide a crucial edge over competitors.

  1. Access a library of 100+ templates: High-converting layouts designed to drive lead generation.
  2. Implement instant feedback loops: Improves collaboration among team members, ensuring faster iterations.
  3. Utilize experimentation tools: A/B testing and heatmaps help in optimizing performance with real-time data.

Optimizing landing pages for conversions

Effective optimization is a vital step in ensuring your landing pages perform at their best. To achieve this, leverage Instapage's built-in features, which offer advanced analytics to track viewer behavior and conversion metrics.

  1. Conduct A/B tests: Compare variations to determine which elements convert better, allowing data-driven decisions.
  2. Use heatmaps: Visualize user interactions to understand their behavior on your page and enhance usability.
  3. Integrate personalized content: Tailor landing pages to different segments of your audience for better engagement.

Enhancing collaboration for better execution

Collaboration among marketing teams is seamless with Instapage, allowing for real-time edits and secure sharing of pages. This function drastically accelerates the approval process, meaning your team can launch campaigns faster.

  1. Leave comments directly on pages: Streamlines the feedback process and reduces miscommunication.
  2. Invite stakeholders to view pages: Gain insights and approval from outside perspectives efficiently.
  3. Assign roles and permissions: Control who can edit or view content, ensuring workflow security.

By leveraging these features, marketing professionals can execute campaigns that are not only effective but also built upon insights and collaboration, leading to exceptional results.

Embracing Instapage as your landing page and CRO platform can transform your digital campaigns into powerful ROI-generating strategies.

Begin your journey with Instapage today—maximize your marketing potential and connect with your audience like never before!

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