Create bold social networking site from scratch using our lead-focused templates

Drive more leads with Instapage bold social networking site template built to maximize conversions. Easy customization - no designer or coding skills needed.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective step-by-step guide to using Instapage for maximizing landing page success

Creating high-converting landing pages is essential for any marketer focused on digital advertising. Instapage equips users with tools to optimize their campaigns effectively, catering to a wide range of industries including business services, education, and technology.

Understand your audience

Before designing your landing page, take time to analyze your target audience. Understanding the needs, preferences, and behaviors within different verticals such as tech, education, and financial services will guide your content and design choices.

  1. Identify customer pain points: Understanding what problems or challenges your audience faces helps in tailoring solutions that resonate.
  2. Use demographic insights: Incorporate factors like age, location, and profession to create a more relevant and personalized user experience.
  3. Analyze competitor strategies: Examining what works well for competitors can offer valuable insights and inspire effective page design.

Choose the right template and elements

Instapage offers over 100 high-converting templates suitable for various marketing goals, allowing marketers to start with a strong foundation. Utilize lead generation elements effectively.

  1. High-converting templates: Select templates designed for specific objectives such as lead capture or product promotions.
  2. Integrate key lead gen elements: Use forms, CTA buttons, and social proof to build trust and encourage conversions.
  3. Leverage intuitive builders: The drag-and-drop functionality allows you to customize templates without coding knowledge.

Optimize your landing page for conversions

Optimization is a continuous process, and Instapage allows for built-in experimentation features to enhance conversion rates. Conduct A/B testing and use heatmaps for insights.

  1. Run A/B tests: Test different headlines, images, and CTAs to determine what resonates best with your audience.
  2. Analyze heatmaps: Use heatmaps to track user interactions on your page, revealing areas of interest or confusion.
  3. Utilize analytics dashboard: Monitor performance metrics like bounce rates and conversion rates to inform ongoing adjustments.

Effective landing pages require continuous analysis and iteration to keep pace with changing audience expectations and market trends.

By following this step-by-step guide, marketers can harness the full potential of the Instapage platform, transforming their landing pages into powerful tools for driving ROI.

Ready to elevate your digital marketing efforts? Start your journey with Instapage today and unlock unparalleled advantages for your campaigns!

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results