Create bold app showcase website from scratch using our lead-focused templates

Drive more leads with Instapage bold app showcase website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to using Instapage for landing page optimization

Successfully leveraging Instapage can transform your marketing tactics. This guide provides an in-depth look at how to utilize Instapage to create powerful landing pages that stimulate engagement and conversion. The ease of use combined with robust features makes Instapage the go-to choice for marketers in various sectors, including tech, education, and financial services.

Understanding the basics of landing pages

Landing pages are designated web pages that serve to encourage user actions such as filling out a form or purchasing a product. Using Instapage, you can create these pages without any coding skills. Here are the key elements:

  1. Focus on a single goal — Each landing page should have one clear objective.
  2. Include a compelling headline — This captures attention and summarizes the offer.
  3. Leveraging trust signals — Use testimonials or security badges to establish credibility.

Step 1: Choosing the right template

Start by selecting a template that aligns with your campaign's goals. Instapage offers over 100 customizable templates designed for conversions. Ensure the template suits your target audience and includes essential lead generation elements.

Step 2: Customizing your content

Introduce tailored messaging that connects with the user. Utilize dynamic text replacement for personalization, and ensure the content resonates with the demographic you aim to reach.

  1. Utilize dynamic text replacement — Personalize messages based on user queries.
  2. Align ads with pages using AdMaps — This increases relevance and decreases bounce rates.
  3. A/B test different headlines to find which captures the most leads.

Step 3: Optimizing for performance

Once your landing page is live, leverage Instapage’s built-in analytics to review engagement metrics. Adjust your content based on heatmaps and A/B test results to maximize conversion rates.

  1. Monitor user interaction — Use heatmaps to see where users are clicking.
  2. Perform A/B tests — Regular experimentation helps identify what works best.
  3. Review analytics dashboards for ongoing performance improvements.

By following these steps, you can effectively utilize Instapage to create result-driven landing pages.

Ready to elevate your marketing strategy? Start using Instapage today to experience unparalleled landing page customization and optimization!

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