Create your Black Friday page template for Materials managers

Master your online marketing with this builder for Black Friday page template for Materials managers. Try more tools to create an immaculate landing page.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
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Maximize Your ROI with the Black Friday Page Template for Materials Managers

As the holiday shopping season approaches, having an effective landing page is crucial for materials managers looking to capture leads. The Black Friday page template offered by Instapage is specifically designed to enhance conversions and optimize sales during this competitive time. Instapage's powerful tools enable you to create tailored experiences that meet the unique needs of your target audience.

Understanding the Black Friday Page Template

The Black Friday page template allows materials managers to present offers succinctly and effectively, capitalizing on the urgency of the holiday rush. This template includes various lead generation elements that can significantly enhance user engagement. By using pre-built components, you can quickly customize your page without requiring extensive coding skills.

  1. High-conversion layouts: Choose from over 100 conversion-focused layouts tailored for Black Friday promotions, which are proven to drive traffic and sales.
  2. Integrated lead generation: Incorporate forms and CTAs within your page to capture essential customer information while they are engaged.
  3. Mobile optimization: Ensure your landing pages are responsive to various devices, enhancing accessibility for potential customers shopping on their phones.

Step 1: Customize Your Template

To optimize your Black Friday campaign, start by customizing the template to reflect your brand and specific offers. This customization is crucial to resonate with materials managers seeking tailored solutions.

  1. Add your logo: Ensure brand recognition by placing your logo prominently on the page.
  2. Use dynamic text replacement: Personalize content for returning users based on their previous interactions to increase conversion rates.
  3. Highlight urgency: Use countdown timers and limited-time offers to encourage immediate action from visitors.

Step 2: Utilize Built-in Optimization Tools

The next crucial element is leveraging Instapage’s built-in optimization tools to fine-tune your landing page. This ensures maximum conversion rates during the high-traffic period.

  1. A/B testing: Experiment with different headlines, CTAs, and images to identify the best-performing variants.
  2. Heatmaps: Analyze user behavior on your page to understand what elements retain attention and make adjustments accordingly.
  3. Analytics dashboard: Keep track of key performance metrics to make data-driven decisions on the fly.

Step 3: Launch and Promote Your Page

After customizing and optimizing, it's time to launch your Black Friday landing page and promote it across various channels. Effective promotion is vital to draw traffic to your page during the Black Friday period.

  1. Social media advertising: Use targeted ads on platforms like LinkedIn and Facebook to reach materials managers in relevant industries.
  2. Email marketing: Leverage your existing database by sending personalized emails announcing your offers with a link to your landing page.
  3. SEO optimization: Ensure your page is optimized for search engines by including relevant keywords specific to Black Friday and materials management.

By efficiently utilizing the Black Friday page template for materials managers, you can significantly boost your campaign's effectiveness and capture leads more effectively this holiday season.

Start transforming your Black Friday marketing strategy today with Instapage — where crafting high-impact landing pages is effortless and results-driven. Explore our templates and tools now!

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