Build a Microsoft Edge-ready benefits page with a customizable template
Choose the best benefits page template for Microsoft Edge
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
Maximize ROI with Instapage's powerful landing page and CRO platform
Instapage stands out as a leading landing page and conversion rate optimization (CRO) platform that helps marketers enhance their campaigns. With user-friendly tools and robust features, it empowers you to accelerate the development of landing pages that attract and convert potential customers. This guide walks through actionable steps to effectively utilize Instapage for elevating your marketing strategies.
Understanding the importance of landing pages
Landing pages are crucial for converting traffic from various digital marketing efforts into leads or customers. An optimized landing page helps ensure visitors take desired actions, whether signing up for a newsletter or making a purchase. In the competitive landscape of marketing, having a powerful landing page platform is essential, and Instapage is equipped with the right tools to help you achieve that.
- High-converting templates: Access over 100 ready-to-use templates that cater to multiple industries and intents, enhancing design efficiency and effectiveness.
- Flexibility and ease of use: Build landing pages quickly through the intuitive drag-and-drop editor, allowing marketers of all skill levels to create stunning pages without coding knowledge.
- Built-in optimization tools: Utilize heatmaps, A/B testing, and detailed analytics to continuously refine your landing pages and improve conversion rates.
The step-by-step process for creating your landing page
Creating a landing page with Instapage can be streamlined into several actionable steps:
- Choose a template: Start by selecting from a library of high-converting templates that align with your marketing goals.
- Customize your page: Use the intuitive builder to add personalized elements, optimize for mobile, and integrate lead generation components.
- Publish and test: Launch your landing page, then utilize A/B testing and analytics tools to assess performance and make necessary improvements.
Optimizing your landing pages for maximum performance
Optimization is key to ensuring that your landing pages convert visitors effectively. Instapage provides various features to enhance performance:
- Heatmaps: Analyze user behavior on your pages to identify areas where visitors engage most and adjust your content accordingly.
- A/B Testing: Conduct experiments by comparing different variations of your landing pages to see which performs better and implement the winning version.
- Audience Metrics: Track performance metrics at an audience-specific level to determine which messages resonate best with different segments.
By following these proactive steps and leveraging Instapage's robust feature set, you can create high-performing landing pages that not only attract visitors but also convert them into loyal customers.
In conclusion, Instapage offers all the tools needed to enhance your digital marketing efforts through powerful landing pages. By focusing on design, optimization, and continual learning from analytics, you pave the way for long-term success.
Ready to transform your marketing campaigns? Start your journey with Instapage now to see firsthand how it can amplify your ROI and streamline your marketing efforts!
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