Build a Internet Explorer-ready benefits page with a customizable template

Choose the best benefits page template for Internet Explorer

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to creating a powerful landing page using Instapage

Creating effective landing pages is crucial for any digital marketing campaign. Instapage offers robust tools that not only facilitate page creation but also optimize conversion rates, ensuring your campaigns achieve maximum ROI. This guide will walk you through the essential steps for utilizing Instapage's unique features to develop high-converting landing pages.

Understanding the power of Instapage

Instapage stands out as a leading landing page and conversion rate optimization (CRO) platform. Its extensive library of customizable templates enables marketers to launch campaigns that resonate with their audiences. Each template comes complete with essential lead generation elements that eliminate the guesswork from page design.

  1. Diverse templates: Choose from over 100 high-converting templates designed for various industries.
  2. Customizable elements: Utilize pre-built lead generation tools that can be seamlessly integrated into your designs.
  3. User-friendly interface: No coding skills are needed, allowing marketers of all levels to create and launch effective landing pages.

Step 1: Building your landing page

To start building your landing page with Instapage, follow these simple steps:

  1. Select a template that aligns with your marketing goals and brand identity.
  2. Customize the layout and design using intuitive drag-and-drop features, ensuring alignment with your campaign objectives.
  3. Incorporate lead generation elements such as forms or CTA buttons to facilitate conversions directly from the landing page.

Step 2: Optimizing for conversions

Once you’ve built your landing page, the next step is optimization:

  1. Use A/B testing features to compare different versions of your page and determine which drives better results.
  2. Employ detailed heatmaps to analyze user behavior, allowing you to make data-driven adjustments.
  3. Leverage the analytics dashboard to track performance metrics and ensure your landing page is meeting conversion goals.

Step 3: Personalizing content for maximum engagement

To effectively engage your audience, personalization is key:

  1. Utilize dynamic text replacement to tailor messages to individual user segments.
  2. Employ AdMaps to connect specific ads with corresponding landing pages, enhancing relevance.
  3. Monitor audience-level metrics using Instapage’s data tools to refine and adjust landing page content based on user feedback.

By following these steps, you can harness the full potential of Instapage to create landing pages that not only attract but also convert visitors effectively.

Ready to elevate your marketing campaigns? Sign up for Instapage today and take the first step toward driving meaningful results!

People also ask about Benefits page template optimized for Internet Explorer

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results