Build a Internet Explorer-ready benefits page with a customizable template
Choose the best benefits page template for Internet Explorer

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A comprehensive guide to creating a powerful landing page using Instapage
Creating effective landing pages is crucial for any digital marketing campaign. Instapage offers robust tools that not only facilitate page creation but also optimize conversion rates, ensuring your campaigns achieve maximum ROI. This guide will walk you through the essential steps for utilizing Instapage's unique features to develop high-converting landing pages.
Understanding the power of Instapage
Instapage stands out as a leading landing page and conversion rate optimization (CRO) platform. Its extensive library of customizable templates enables marketers to launch campaigns that resonate with their audiences. Each template comes complete with essential lead generation elements that eliminate the guesswork from page design.
- Diverse templates: Choose from over 100 high-converting templates designed for various industries.
- Customizable elements: Utilize pre-built lead generation tools that can be seamlessly integrated into your designs.
- User-friendly interface: No coding skills are needed, allowing marketers of all levels to create and launch effective landing pages.
Step 1: Building your landing page
To start building your landing page with Instapage, follow these simple steps:
- Select a template that aligns with your marketing goals and brand identity.
- Customize the layout and design using intuitive drag-and-drop features, ensuring alignment with your campaign objectives.
- Incorporate lead generation elements such as forms or CTA buttons to facilitate conversions directly from the landing page.
Step 2: Optimizing for conversions
Once you’ve built your landing page, the next step is optimization:
- Use A/B testing features to compare different versions of your page and determine which drives better results.
- Employ detailed heatmaps to analyze user behavior, allowing you to make data-driven adjustments.
- Leverage the analytics dashboard to track performance metrics and ensure your landing page is meeting conversion goals.
Step 3: Personalizing content for maximum engagement
To effectively engage your audience, personalization is key:
- Utilize dynamic text replacement to tailor messages to individual user segments.
- Employ AdMaps to connect specific ads with corresponding landing pages, enhancing relevance.
- Monitor audience-level metrics using Instapage’s data tools to refine and adjust landing page content based on user feedback.
By following these steps, you can harness the full potential of Instapage to create landing pages that not only attract but also convert visitors effectively.
Ready to elevate your marketing campaigns? Sign up for Instapage today and take the first step toward driving meaningful results!
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