Create beautiful comparison website from scratch using our lead-focused templates
Drive more leads with Instapage beautiful comparison website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Create high-converting landing pages with Instapage
Instapage’s powerful landing page and conversion rate optimization (CRO) platform provides marketers with the tools needed to enhance and maximize the performance of their digital campaigns. With its intuitive page builder and extensive library of templates, even teams with diverse needs can effectively increase their ROI. Let's dive deeper into how you can utilize Instapage for your marketing strategy.
Getting started with Instapage
Beginning your journey with Instapage is simple yet impactful. Here’s how to kick things off successfully:
- Sign up for an account
- Creating an account allows you to access the platform features including templates and collaboration tools.
- Choose a template
- Select from over 100 ready-made templates designed for high conversion rates, tailored for various industries.
- Customize your landing page
- Utilize the drag-and-drop builder to modify elements such as text, images, and CTAs, ensuring alignment with your branding.
Optimizing your landing pages
Once your landing pages are ready, optimizing for conversions is crucial. Here's how Instapage facilitates this process:
- A/B Testing
- Run experiments to compare different versions of your landing pages, identifying which elements drive higher conversion rates.
- Heatmaps
- Utilize heatmaps to gain insights into user interactions on your landing pages, revealing what attracts attention and what doesn't.
- Analytics Dashboard
- Monitor the performance of your landing page campaigns in real-time with comprehensive analytics, helping to refine strategies.
Enhancing personalizations
Tailoring content to match your target audience improves engagement significantly. You can achieve this by:
- Dynamic Text Replacement
- Automatically adjust key messaging on your landing pages based on the ad clicked by the user, ensuring consistency.
- AdMaps
- Align specific ads directly with tailored landing pages to enhance relevance and boost conversions.
- Audience level tracking
- Use detailed metrics to understand the performance of your personalized experiences across different customer segments.
To wrap it up, optimizing your landing page strategy with Instapage encompasses intuitive design, collaborative efficiency, and robust analytics. By leveraging these features, you can effectively drive results and enhance ROI.
Don't wait to take your digital marketing campaigns to the next level! Start creating high-converting landing pages with Instapage today and watch your success grow.
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