Bring your ideas to life with Instapage's basic get started page template
Unleash your creativity with the basic get started page template. Try Instapage today.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
Creating a seamless landing page experience with Instapage
Instapage provides marketers with the ultimate landing page and conversion rate optimization (CRO) solution to enhance their digital marketing campaigns. With powerful tools and easily customizable templates, Instapage allows teams of all sizes to create high-converting pages effortlessly.
Understanding the importance of landing pages
Landing pages serve as the crucial first interaction point potential customers have with your brand. A well-designed landing page can significantly increase your conversion rates and maximize return on investment (ROI). Instapage’s user-friendly tools enable marketers to build effective landing pages without technical skills.
- High conversion rates: Optimized landing pages lead to increased customer actions.
- Cost-effective: Save resources by using predefined templates.
- Faster deployment: Quickly launch campaigns to seize market opportunities.
Step 1: Choosing the right template
Selecting the appropriate template is key to the success of your landing page. Instapage offers over 100 high-converting templates customizable to suit your marketing needs.
- Select templates based on your campaign's goals and target audience.
- Ensure templates align with your brand to maintain a consistent visual identity.
- Use A/B testing features to determine which templates drive better results.
Step 2: Customizing your landing page
Once you've selected a template, it's essential to tailor it to cater to your specific audience. Customization helps reflect your unique selling points.
- Add pertinent images and graphics to make your page visually appealing.
- Utilize dynamic text replacement to personalize content based on the source of traffic.
- Incorporate clear, compelling calls to action (CTAs) that guide users.
Step 3: Optimize and analyze performance
Regularly optimizing your landing page is crucial for sustained success. Use Instapage's built-in analytics to monitor performance.
- Review heatmaps to analyze user behavior on your page.
- Conduct A/B tests to assess which changes yield higher conversions.
- Track audience-level metrics to improve targeting strategies.
By following these steps, you can create a compelling landing page that not only attracts but also converts visitors into customers.
Start optimizing your marketing campaigns today with Instapage’s powerful features. Sign up now and watch your conversion rates soar!
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