Create basic business website from scratch using our lead-focused templates
Drive more leads with Instapage basic business website template built to maximize conversions. Easy customization - no designer or coding skills needed.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
An ultimate guide to optimizing your landing pages with Instapage
Achieving high conversion rates in your digital marketing strategy hinges on effective landing page optimization. Instapage serves as a comprehensive solution, offering tools that help streamline this process, regardless of your budget or team size. With its user-friendly interface and an array of high-converting templates, transforming your digital campaigns has never been easier.
Understanding the power of landing pages
Landing pages are crucial to your conversion rate optimization (CRO) strategy. They act as focused online spaces where visitors convert. High-performing landing pages can directly impact your overall ROI by capturing leads and driving targeted actions from potential customers. To leverage their potential, using a dependable platform like Instapage is essential.
- Instant access to over 100 high-converting templates tailored for various industries, significantly reducing page setup time.
- Customizable lead generation elements such as forms and call-to-action buttons that ensure maximum engagement.
- Integrated analytics tools providing insights into visitor behavior and conversion rates to empower data-driven decisions.
Step-by-step page creation
Creating a landing page with Instapage is intuitive and requires no coding experience. Follow these simple steps to design your very own landing page:
- Choose a template that aligns with your campaign goals and edit content without technical skills, utilizing a drag-and-drop interface.
- Incorporate dynamic text replacement to personalize visitor experiences based on their search queries, enhancing engagement.
- Launch your landing page and leverage built-in optimization tools, such as A/B testing, to continually improve performance.
Optimization techniques to boost conversions
To ensure your landing page performs at its best, consider these optimization techniques:
- Utilize heatmaps to track user interactions on your page, enabling you to pinpoint what attracts or distracts visitors.
- Conduct regular A/B tests on different elements like headlines, images, and CTAs to identify which variations resonate best with your audience.
- Monitor your analytics dashboard to visualize data and make informed changes for peak performance.
By consistently refining your landing pages through these optimization strategies, you can significantly enhance your conversion rates.
Instapage’s robust features empower marketers to turn their vision into reality, maximizing the potential of each campaign.
Get started with Instapage today and watch your landing page conversions soar! Sign up now to explore how easy it is to optimize your digital marketing efforts.
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started
