Bring your ideas to life with Instapage's awesome referral page template

Unleash your creativity with the awesome referral page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A complete guide to creating high-converting landing pages with Instapage

Creating landing pages that convert can significantly amplify your digital marketing efforts. Instapage offers a comprehensive platform filled with powerful tools that enable you to accelerate, optimize, and scale your campaigns effortlessly. This guide will walk you through the essential steps and features available on Instapage, tailored for unique audiences across various sectors such as business services, tech, and education.

Understanding the power of Instapage

Instapage stands out as a landing page and conversion rate optimization (CRO) platform engineered to maximize your marketing ROI. Its extensive features cater to marketers looking for efficiency and effectiveness when building targeted landing pages. Here are some key points that highlight the advantages:

  1. Extensive template library: Choose from over 100 customizable templates that cater to various marketing needs, allowing quick setup without any coding.
  2. Built-in optimization tools: Utilize features like A/B testing and heatmaps to make data-informed decisions that enhance visitor engagement.
  3. Collaboration functionalities: Work with team members seamlessly to provide quick feedback and make real-time adjustments to your pages.

Step 1: Choose the right template

Selecting the ideal landing page template is crucial to your campaign's success. Instapage provides a wide variety of high-converting templates meticulously designed for various industries. Follow these steps to pick the right one:

  1. Identify your audience: Understand who your target demographics are and select a template that resonates with their expectations.
  2. Focus on lead generation: Use templates that provide integrated lead capture elements such as forms or call-to-action buttons.
  3. Test and refine: Utilize Instapage’s analytics to see which templates perform best, and tweak your selections based on actionable insights.

Step 2: Optimize your landing page

To enhance the performance of your landing pages, take advantage of Instapage's optimization tools. Here are some strategies:

  1. Implement A/B testing: Experiment with different headline versions, images, and call-to-action buttons to discover what increases conversions.
  2. Analyze user behavior: Use heatmaps to track where users click and adjust your layout accordingly to focus on optimal user engagement.
  3. Personalize content: Utilize dynamic text replacement to align the messaging with the source of traffic, providing a tailored experience that boosts conversion rates.

Step 3: Collaborate and iterate

Rapid collaboration can transform the way your team approaches landing page creation. With Instapage's collaboration features, streamline your process through these actions:

  1. Real-time feedback: Allow team members to give feedback directly on the landing page to ensure all insights are captured.
  2. Share with stakeholders: Instantly share the landing pages with external stakeholders for quick reviews and approvals.
  3. Continuous optimization: Use real-time metrics to iterate on your designs and optimize them for better performance.

By following these steps, you'll be well on your way to creating effective landing pages with Instapage.

Ready to take your digital marketing campaigns to new heights? Start using Instapage today for a streamlined approach to building landing pages that convert.

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