Choose our author website template compatible with Ghost and turn visitor interactions into conversions

Streamline your content management with author website templates designed for compatibility with Ghost.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to optimizing landing pages with Instapage

Landing page optimization is crucial for maximizing the effectiveness of your digital marketing efforts. Instapage, the leading landing page and conversion rate optimization (CRO) platform, provides marketers with the tools necessary to enhance their campaigns and achieve remarkable returns on investment. This step-by-step guide will walk you through the process of leveraging Instapage for peak performance.

Understanding landing pages and CRO

Landing pages serve as the focal point of your digital marketing campaigns, guiding users toward desired actions such as sign-ups or purchases. With Instapage, you can create stunning, conversion-focused designs that resonate with your target audience. The platform’s flexibility allows users from various sectors to capitalize on its features effectively.

  1. User-friendly interface: The intuitive design tools make page creation seamless, even for those with no technical background.
  2. A/B Testing: Test multiple configurations of your landing pages to determine which layout yields the best results.
  3. Integrated analytics: Monitor page performance in real-time, allowing swift adjustments to optimize conversions.

Creating your first landing page with Instapage

To begin, sign up for an Instapage account and explore the array of 100+ high-converting templates available. Choose a template that suits your campaign objectives and customize it according to your brand's needs.

  1. Select a template: Instapage offers diverse designs tailored to different industries and goals.
  2. Customize elements: Adjust images, text, and buttons to align with your messaging and branding.
  3. Utilize Instablocks: Reuse high-quality content blocks across multiple campaigns to save time.

Optimizing landing pages for conversion

Once you've designed your landing page, it’s time to optimize it for better performance. Use Instapage’s built-in analytics and heatmaps to analyze user behavior.

  1. Implement A/B testing: Experiment with different headlines, images, and CTAs to find what resonates best with your audience.
  2. Leverage personalization features: Utilize dynamic text replacement to cater messages specifically to different audience segments.
  3. Monitor key metrics: Focus on vital indicators such as bounce rates and conversion rates to gauge performance.

The journey of enhancing your landing pages doesn't end after the initial launch. Regularly revisiting and refining your content based on data insights will ensure sustained success.

Ready to elevate your marketing efforts? Instapage provides the necessary tools to create, optimize, and scale your landing pages efficiently.

Don’t miss out on maximizing your marketing ROI. Try Instapage today and witness the difference robust landing page optimization can make!

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