Build a Epic-ready author page with a customizable template
Choose the best author page template for Epic

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
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Leading the way in building high-performing landing pages
Creating high-converting landing pages with Instapage
Building successful marketing campaigns requires effective landing pages that resonate with your target audience. Instapage's advanced landing page and CRO platform provides everything you need to maximize ROI. This guide outlines steps to leverage Instapage's capabilities, including using high-quality templates, optimization tools, and personalization features to create landing pages that convert visitors into customers.
Accessing ready-to-use templates
With Instapage, gaining access to over 100 ready-to-use, high-converting landing page templates is seamless. These are designed to cater to various industries, including business services and financial services, allowing marketers to implement effective campaigns quickly. Each template is optimized for conversions, helping you launch pages without starting from scratch.
- Templates tailored for different verticals: Choose from various designs suited for any target audience.
- Pre-built lead generation elements: Utilize built-in forms and CTAs that enhance lead capture.
- Mobile-responsive designs: Ensure your landing pages look good on all devices.
Building landing pages effortlessly
Instapage empowers marketers with a flexible page creation platform that allows for quick builds using Instablocks. This feature eliminates the need for coding expertise, enabling teams of all sizes to create and customize landing pages efficiently. It's not just about ease of use; Instapage is designed to maintain high conversion rates throughout the creation process.
- Drag-and-drop functionality: Effortlessly move elements around the page for a perfect layout.
- Customization options: Modify colors, fonts, and images to align with your brand.
- Instant preview: View changes in real-time to ensure the page looks just as intended.
Optimizing landing page performance
Leveraging built-in experimentation features is crucial for optimizing landing pages that perform well. Instapage includes A/B testing capabilities and detailed heatmaps that reveal where users interact most on the page. This allows you to make informed decisions about design and content adjustments to maximize conversions.
- Conduct A/B tests: Run experiments on different versions of your landing page to discover what works best.
- Utilize heatmaps: Analyze user behavior to identify which areas of your landing page attract attention.
- Access an analytics dashboard: Gauge your landing page's performance with comprehensive metrics.
Experience the power of personalization by delivering unique experiences tailored to specific audience segments. Instapage's dynamic text replacement and AdMaps make it easier than ever to align ads with unique landing pages, ensuring that each visitor receives relevant content that resonates with their needs.
By employing these strategies using Instapage, you can significantly enhance your landing page effectiveness, leading to improved conversion rates and ROI. Don't forget to routinely analyze performance metrics to continue refining your approach.
Start optimizing your landing pages today. Join Instapage and take advantage of powerful tools that will transform your marketing campaigns.
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