Create attractive CRM website from scratch using our lead-focused templates
Drive more leads with Instapage attractive CRM website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
An all-in-one landing page and CRO platform for successful campaigns
In the competitive landscape of digital marketing, Instapage stands out as the most powerful landing page and conversion rate optimization (CRO) platform. By providing marketers with essential tools and resources to optimize, scale, and maximize their marketing ROI, Instapage empowers users to unlock their campaign's full potential. This guide will walk you through how to leverage Instapage's capabilities effectively.
Understanding Instapage's landing page builder
The Instapage landing page builder is designed for both beginners and pros. Utilizing over 100 ready-to-use, high-converting templates, marketers can quickly create and publish pages without any coding knowledge. This convenience allows for faster execution and iteration on campaigns. Here’s how to get started with building your pages:
- Select a template: Choose from diverse layouts tailored for various marketing goals, ensuring you pick one that aligns with your overall strategy.
- Customize your page: Use intuitive drag-and-drop functionalities to add images, text, and calls-to-action that resonate with your target audience.
- Preview and publish: Always run a test before taking your landing page live. Use Instapage’s preview function to see how it displays on multiple devices.
Optimizing landing pages for higher conversions
Instapage’s built-in optimization features are crucial for achieving high conversion rates. Detailed heatmaps and A/B testing functionality enable you to track user behavior and identify what works best for your audience. Follow these steps to optimize your landing pages effectively:
- Analyze heatmaps: Understand how visitors interact with your page. Look for trends in where they click, scroll, and spend the most time.
- Conduct A/B tests: Test variations of your landing page to identify which elements drive more conversions, such as different headlines or images.
- Utilize analytics: Leverage Instapage's analytics dashboard to gauge the performance of campaigns over time and make data-driven decisions.
Personalizing experiences for unique audiences
Tailoring content to specific audiences is essential for conversion success. With Instapage's personalization features, dynamic text replacement and AdMaps help customize visitor experiences. To implement personalization, consider the following:
- Dynamic text replacement: Automatically update key elements like headlines and calls-to-action based on user segments to make messaging more relevant.
- AdMaps: Align specific ads with landing pages that cater to particular audience types, ensuring a seamless transition from advertisement to landing.
- Audience-level tracking: Use the platform’s data tools to analyze performance metrics and user behavior for different audience sections.
By following these steps, you can create effective landing pages that not only attract but also convert visitors. The results can significantly improve your overall marketing ROI.
Ready to supercharge your campaigns? Instapage offers a wealth of features to ensure your landing pages will drive results, no matter your budget or team size. Start your free trial today and see how you can elevate your marketing strategy to new heights.
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started

