Utilize Instapage's template optimized for Microsoft Surface Go and simplify your article page creation workflow

Design using a responsive article page template that delivers a flawless experience on Microsoft Surface Go. Try Instapage today!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Step-by-step guide to mastering Instapage for your marketing success

Instapage is a powerful platform designed specifically for marketers seeking to create high-converting landing pages. The unique features of Instapage, such as its extensive template library and robust optimization tools, allow you to maximize ROI on your digital marketing campaigns effectively. This guide will walk you through essential steps to fully utilize Instapage, ensuring that your campaigns succeed regardless of your team's size or budget.

Getting started with Instapage

To kick off, sign up for an Instapage account and familiarize yourself with its user-friendly interface. The platform offers over 100 customizable templates that make it easy for you to design landing pages suited for various verticals such as business services, tech, education, and more. Take advantage of the intuitive drag-and-drop builder to create pages that quickly capture leads without coding knowledge.

  1. Select a template that fits your campaign objective. Templates are categorized by industry, helping you save time.
  2. Customize elements within the template by using the library of lead generation components, which can boost conversions.
  3. Preview your landing page for various devices to ensure a seamless user experience across desktops, tablets, and mobile devices.

Optimizing your landing pages for performance

Once your landing page is set up, the next step is optimization. Instapage provides built-in A/B testing and heatmaps to analyze user behavior effectively. These tools will help you understand what works and what doesn't, allowing you to refine your pages for maximum effectiveness.

  1. Utilize heatmaps to see where users click and spend the most time, helping you to adjust content placement accordingly.
  2. Conduct A/B tests to compare different versions of your landing pages, focusing on elements like headlines, CTAs, and images.
  3. Monitor metrics through the analytics dashboard to assess performance in real-time, enabling fast data-driven decisions.

Personalizing your content for higher engagement

Personalization is crucial for boosting engagement and conversions. With Instapage, you can employ dynamic text replacement to tailor messages for different audience segments. This customization fosters a deeper connection with potential customers, enhancing their likelihood of conversion.

  1. Set up dynamic text replacement by merging customer data into your landing pages, aligning your messaging with specific audience needs.
  2. Use AdMaps to direct specific ads to targeted landing pages, ensuring consistency across your marketing efforts.
  3. Employ audience-level tracking tools to review which segments are converting best and optimize accordingly.

As you implement these strategies, continue analyzing your data and be prepared to iterate based on performance insights.

Instapage equips you with essential tools for creating standout landing pages and detailed optimizations, ensuring your campaigns drive significant results.

Ready to supercharge your landing page strategy? Sign up for Instapage today and start transforming your marketing efforts!

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