Utilize Instapage's archive website template optimized for Microsoft Edge for maximum efficiency

Get high conversion rates with our Microsoft Edge-optimized archive website template. Created for marketers to build great SEO-optimized landing pages with ease!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An all-in-one landing page and CRO platform for effective marketing strategies

Achieving high conversion rates is vital for any marketing strategy, especially today when businesses in sectors like tech, education, and financial services are vying for customer attention. Instapage equips marketers with the necessary tools to create, optimize, and analyze landing pages effectively, helping to elevate their digital marketing campaigns' ROI.

Understanding the fundamentals of effective landing pages

A landing page must closely align with the ad or link that led users to it, creating a cohesive experience. Instapage offers over 100 customizable templates that are designed to maximize engagement and lead capture. This customization is crucial for businesses across various sectors, ensuring that whether you're in marketing and advertising, business services, or any other vertical, you have the resources to create compelling landing pages.

  1. High-converting templates: Instapage's templates are designed with conversion in mind, ensuring that your landing pages are primed for lead capture.
  2. User-friendly builders: No coding is required, allowing even smaller teams with limited resources to create professional-grade landing pages.
  3. Built-in optimization tools: With features such as A/B testing, detailed analytics, and heatmaps, you can understand user behavior and continually refine your approach.

Steps to create impactful landing pages

Developing a landing page with Instapage is straightforward. Follow these steps:

  1. Choose a template: Start by selecting from the extensive library of pre-built templates catered to various industry needs, such as educational marketing.
  2. Customize your page: Use the drag-and-drop editor to infuse your brand's visuals and personal touches, which resonate with your audience.
  3. Optimize for conversions: Implement A/B testing to analyze different versions of your landing page to determine which elements attract and convert visitors more effectively.

Consideration for personalization in content

Personalization ensures that each visitor feels directly spoken to and understood. This strategy is invaluable in sectors like financial services and education, where clients often want tailored solutions.

  1. Dynamic text replacement: Customize elements of your landing pages based on the source of the ad, yielding a more relatable experience.
  2. Audience segmentation: Track each visitor's behaviors and preferences to create a customized user journey that increases the likelihood of conversion.
  3. AdMaps functionality: Align your ads with specific landing pages ensuring prospects receive relevant information, enhancing user experience and trust.

By harnessing the power of Instapage, marketers can streamline the landing page creation process, avoid development bottlenecks, and ultimately improve campaign performance. Whether you’re working independently or as part of a larger team, collaboration features make it easier for you to share and iterate on your ideas.

Ready to boost your conversion rates and elevate your marketing campaigns? Utilizing Instapage can transform your approach and maximize the efficacy of your strategies.

Take action today by trying Instapage; the all-in-one platform that aligns with your digital marketing ambitions.

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