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Transform your customer experience with app page templates optimized for Barnes & Noble Nook. Make your landing page accessible on any device.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to creating landing pages with Instapage

Launching effective digital marketing campaigns requires more than just creative ideas; it demands strategic execution and optimized landing pages. Instapage provides advanced tools to build, optimize, and scale your landing pages, ensuring that your campaigns yield maximum ROI. In this step-by-step guide, we'll explore how to leverage Instapage's features to create high-converting landing pages tailored for various marketing verticals.

Understanding the foundations of landing page optimization

To create a successful landing page, start with a clear understanding of your audience and their needs. Instapage's data-driven approach helps marketers identify pain points and preferences. With features like A/B testing and detailed heatmaps, Instapage allows you to gather insights on user behavior, enabling you to make informed adjustments to your pages.

  1. Define your target audience: Knowing who your audience is enables you to personalize your messaging for better engagement.
  2. Utilize A/B testing: Test different elements of your landing page to see what resonates with your audience.
  3. Analyze heatmaps: Use heatmaps to pinpoint areas of interest on your page and optimize accordingly.

Step 1: Choose the right template from Instapage

Start with Instapage's extensive library of over 100 high-converting, customizable templates. Selecting a template tailored to your industry ensures a professional look and feel for your landing page. Remember to consider responsive design templates that work across various devices.

Step 2: Customize your landing page

Once you’ve chosen a template, it's time to make it your own. Utilize Instablocks, which are pre-designed content sections, to create a layout that fits your brand's identity. Make sure to incorporate lead generation elements such as forms, call-to-action buttons, and engaging visuals.

  1. Edit on the go: Use the drag-and-drop builder to rearrange elements effortlessly.
  2. Incorporate branding elements: Ensure your landing page aligns with your established brand colors and fonts.
  3. Add lead capture forms: Integrate forms strategically to collect visitor information.

Step 3: Optimize and launch your page

Optimization is crucial to ensuring your landing page performs well. Use the analytics dashboard to monitor key performance indicators such as bounce rates and conversion rates. Implement A/B tests to conduct experiments that favor conversions. Once satisfied with your optimizations, you'll be ready to launch your page.

  1. Monitor performance metrics: Regularly check and analyze data to track your page's success.
  2. Conduct continual A/B tests: Keep testing different variations to keep improving your page.
  3. Implement feedback loops: Use feedback from both users and analytics to refine your design and messaging.

By following these steps and leveraging Instapage's powerful features, you can effectively enhance your landing pages for better conversion rates and optimized marketing campaigns.

Ready to transform your digital marketing strategy? Start using Instapage now, and watch as your campaigns go from ordinary to extraordinary.

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