Bring your ideas to life with Instapage's animated explainer video page template

Unleash your creativity with the animated explainer video page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective guide to using Instapage for landing pages and CRO

In the world of digital marketing, the significance of landing pages cannot be overstated. Instapage offers the most powerful landing page and conversion rate optimization (CRO) platform, empowering marketers to maximize their return on investment (ROI) efficiently. This guide will provide valuable insights and a step-by-step approach to harnessing Instapage for your online campaigns.

Key features of Instapage for landing pages

Instapage stands out due to its all-in-one platform that includes a plethora of features designed for user convenience. Its library of over 100 high-converting templates enables swift page launch without the hassle of starting from scratch. With customizable elements and intuitive builders, marketers of any budget or team size can develop effective landing pages.

  1. High-converting templates: Over 100 ready-made designs ensure your pages are visually appealing and optimized for conversion.
  2. Instant building tools: Use drag-and-drop editors which facilitate quick adjustments and implementations.
  3. Responsive layouts: All templates are mobile-friendly, making them accessible and engaging on any device.

How to build a landing page with Instapage

Creating effective landing pages with Instapage involves several straightforward steps. First, select a template that suits your campaign goals.

  1. Choose your template: Access the library and select a layout that aligns with your brand and objectives.
  2. Customize content: Modify text, images, and CTAs to fit your specific audience and campaign goals.
  3. Preview and publish: Use the preview function to ensure everything looks perfect before launching your page.

Optimizing your landing pages for better conversion rates

Optimization is essential for improving the performance of your landing pages. Leverage Instapage's built-in experimentation tools to enhance your page’s effectiveness.

  1. A/B testing: Deploy different versions of your landing page to see which performs better over time.
  2. Heatmaps: Use detailed heatmaps to understand where users click and how they navigate your page.
  3. Analytics dashboard: Monitor performance metrics in real-time to make informed adjustments.

These optimization techniques can lead to remarkable improvements in conversion rates, maximizing the ROI of your digital marketing efforts.

By following these steps and utilizing the vast array of resources Instapage provides, marketers can create tailored experiences that resonate with their audiences, ultimately boosting conversions.

Ready to transform your landing pages? Start with Instapage today to leverage its powerful features for your marketing success.

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