Create animated e-commerce platform from scratch using our lead-focused templates
Drive more leads with Instapage animated e-commerce platform template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Maximize your ROI with Instapage: The ultimate landing page and CRO platform
Instapage stands as the most powerful hub for marketers seeking to maximize campaign outcomes. By utilizing Instapage’s extensive collection of templates and advanced features, businesses across various industries can swiftly elevate their digital marketing strategies and ensure every euro spent transforms into significant returns.
Understanding Instapage’s robust capabilities
Instapage is designed for seamless usability by marketers in departments like Business Services, Education, and Financial Services. With over 100 high-converting templates, users can launch campaigns that not only capture leads but also create meaningful engagements. This flexibility means even small teams or peripheral departments without dedicated developers can create impactful landing pages.
- High-converting templates: Access a vast library of options that appeal to specific audiences and optimize conversions.
- Intuitive drag-and-drop builders: Easily customize your landing pages without technical skills or coding knowledge.
- Lead generation elements: Built-in forms and CTAs are readily available to encourage immediate actions from visitors.
Step 1: Crafting your landing page
Creating a landing page with Instapage is straightforward. Begin by selecting one of the ready-made templates that align with your campaign goals.
- Choose a template: Pick one that best fits your brand and messaging.
- Customize content: Use the intuitive builder to adjust text, images, and other elements.
- Incorporate lead gen tools: Add forms and interactive content to capture visitor information.
Step 2: Optimize for performance
Once your landing page is live, it’s crucial to ensure it performs optimally. Instapage provides powerful optimization tools.
- A/B testing: Run tests to see which headlines and content resonate best with your audience.
- Heatmaps: Analyze how visitors interact with your page and understand behavior.
- Analytics dashboard: Use data insights to refine your strategy and enhance performance.
Step 3: Personalize for impact
To maximize engagement, use Instapage’s personalized features designed to attract specific audience segments.
- Dynamic text replacement: Adjust your messaging based on where the visitor is coming from.
- Audience segmentation: Track and measure the performance of specific groups for more targeted marketing.
- AdMaps alignment: Guarantee your ads link to relevant landing pages that are tailored to the visitors’ needs.
Incorporating these steps ensures that every campaign is meticulously crafted, tracked, and optimized for success. With Instapage's commitment to enabling marketers, your path to success is clearer.
Ready to transform your marketing efforts? Start maximizing your ROI today by leveraging Instapage's powerful features, all designed with your success in mind.
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