Create AMP interactive website from scratch using our lead-focused templates
Drive more leads with Instapage AMP interactive website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A comprehensive guide to using Instapage for high-converting landing pages
Creating effective landing pages is crucial for maximizing ROI on digital marketing campaigns. Instapage is recognized as the most powerful landing page and conversion rate optimization (CRO) platform, providing marketers with tools to accelerate and enhance their campaigns. In this guide, we will explore the step-by-step process to utilize Instapage effectively.
Why choose Instapage?
Instapage delivers an all-in-one solution for marketers of all backgrounds by equipping them with features that suit any budget. The platform boasts a wide array of tools, allowing users to create landing pages without needing coding skills. Marketers in industries such as business services, education, and finance can particularly benefit from the intuitive interface and powerful features Instapage offers.
- Streamlined page creation - Instapage allows users to build compelling landing pages quickly, utilizing a library of 100+ templates tailored for high conversions.
- Built-in optimization tools - Heatmaps and A/B testing features enable continuous improvement of landing pages for better performance.
- Collaborative features - The platform supports real-time feedback and editing, making it easy for teams to work together on landing page campaigns.
Step 1: Building your landing page
To create a landing page with Instapage, the first step is to choose a template that resonates with your campaign goal. Users can opt for various layouts, ensuring alignment with business branding and objectives.
- Select a conversion-focused layout - Choose from the available templates that best fit your campaign's objectives.
- Utilize Instablocks for customization - These building blocks allow you to drag and drop various elements for a personalized touch.
- Integrate lead generation forms - Include forms strategically placed to capture users' data effectively.
Step 2: Optimizing your landing page
Once your layout is ready, the next step is to optimize for conversions. Instapage offers several built-in tools to ensure your landing pages drive the best results.
- Leverage A/B testing - Experiment with different content versions to see which performs best with your audience.
- Analyze user behavior through heatmaps - Understand how visitors interact with your page to optimize call-to-action placements.
- Use personalization features - Deliver customized experiences using dynamic text replacement based on user behavior.
Step 3: Collaborating and launching your landing page
Collaboration tools within Instapage streamline the process of finalizing and launching landing pages. Teams can provide instant feedback and make real-time edits.
- Share pages securely - Instapage allows users to share drafts with stakeholders, ensuring everyone is aligned.
- Conduct thorough reviews - Use feedback tools to refine content before going live.
- Launch your landing page - With a simple click, publish your optimized and collaborative-designed landing page.
Once these steps are completed, your landing page will be primed for performance. Constant analysis and iteration based on user feedback can further improve conversion rates.
Ready to create your high-converting landing page? Start your journey with Instapage today and unlock the potential of your digital marketing campaigns.
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