Create AMP interactive story website from scratch using our lead-focused templates
Drive more leads with Instapage AMP interactive story website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Supercharge your marketing with Instapage landing pages
Creating effective landing pages is critical for converting visitors into leads. Instapage's platform is designed to give marketers the tools they need to craft high-converting landing pages without requiring technical skills. With a focus on business services, marketing and advertising, tech/SaaS, education, energy & utilities, financial services, government, and insurance sectors, Instapage can address diverse marketing needs across verticals.
Understanding the power of landing pages
Landing pages serve as the dedicated space where your audience arrives after clicking an ad or link. Their design and content are crucial for capturing attention and prompting action. High-quality landing pages focus on user experience and guide visitors through a strategic journey to conversion. Instapage provides assets and knowledge designed for marketers to leverage this potential effectively.
- Access ready-to-use templates: With over 100 customizable templates available, marketers can quickly create pages tailored to specific campaigns and target audiences.
- Optimization tools: Use built-in experimentation features such as heatmaps and A/B testing to identify elements that improve conversion rates.
- Personalization features: Instapage allows marketers to dynamically customize content for different audience segments, enhancing engagement and relevance.
Step 1: Crafting your landing page
Begin by selecting a template that aligns with your marketing goals. The templates in Instapage are crafted based on proven design principles for conversion. Customize the content and layout using intuitive drag-and-drop tools, allowing for quick launch without developer input.
Step 2: Optimizing for performance
After creating your landing page, the next critical step is optimization. Leveraging Instapage's built-in analytics tools will provide insights into user behavior and conversion rates. Monitor key metrics such as page load speed and abandonment rates to continually refine your pages.
- Utilize A/B testing: Experiment with different headlines, CTAs, and images to find the combinations that resonate best with your audience.
- Implement heatmaps: Analyze areas of high engagement or distractions on your page to make informed adjustments.
- Track conversions: Use Instapage's analytics dashboard to measure your page's performance against KPIs relevant to your campaign.
Step 3: Enhancing collaboration
Efficient collaboration on landing pages is vital for achieving quick iterations and approvals. Instapage offers real-time editing capabilities, enabling teams to work together seamlessly. Share your landing pages securely with stakeholders for immediate feedback, enhancing the overall workflow.
- Instant feedback: Share links with team members to get direct input on layouts and content.
- Real-time editing: Make changes on the fly, reviewing updates collaboratively to minimize back-and-forth.
- Secure sharing: Protect sensitive information while ensuring that relevant stakeholders have access to review pages.
Embracing Instapage's features allows your marketing team to maximize ROI from every digital campaign effectively.
Start optimizing your landing pages with Instapage today, and experience the transformation in your digital marketing results. Sign up now for a trial and unlock the potential to enhance your campaigns.
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