Create AMP experimental website from scratch using our lead-focused templates
Drive more leads with Instapage AMP experimental website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
A step-by-step guide to mastering landing page optimization with Instapage
Instapage is tailored for marketers eager to streamline landing pages utilizing its advanced features. With a focus on conversion rate optimization (CRO) and targeted marketing strategies, you'll explore the benefits of leveraging Instapage's tools for maximum ROI in your digital campaigns.
Understanding the importance of landing page optimization
Landing page optimization is crucial for improving conversion rates and achieving campaign goals. By enhancing user experience and ensuring that your messaging resonates with your audience, you can increase lead generation significantly. Instapage equips you with high-converting landing pages that cater to various targeted demographics.
- Enhanced User Experience: Instapage simplifies creating intuitive layouts that guide users seamlessly through the conversion journey.
- Increased Conversion Rates: With access to over 100 templates and A/B testing capabilities, Instapage allows you to test and refine your landing pages for optimal performance.
- Audience-Specific Personalization: The platform enables marketers to create personalized experiences that cater to different segments, enhancing engagement.
Creating your first landing page
To create a landing page with Instapage, follow these steps:
- Choose a template: Select from over 100 high-converting templates tailored for various industries and objectives.
- Customize the design: Use intuitive drag-and-drop functionality to modify elements like text, images, and buttons according to your brand.
- Integrate lead generation tools: Add forms and other lead capture elements to build your mailing list directly from the landing page.
Testing and optimizing your landing page
Once your landing page is live, the next step is to continually optimize it for better performance. You can achieve this by utilizing Instapage's built-in analytics and testing tools.
- Conduct A/B tests: Experiment with different headlines, images, or calls to action to see what resonates best with your audience.
- Analyze user behavior: Utilize detailed heatmaps to understand how visitors interact with your landing page and make adjustments accordingly.
- Iterate based on analytics: Review performance metrics and user feedback to make data-driven decisions for ongoing improvements.
With these steps, you will be well on your way to creating high-performing landing pages that significantly boost your marketing efforts.
Take full advantage of Instapage’s features to maximize your landing page effectiveness and achieve your marketing objectives.
Ready to elevate your digital marketing strategy? Start creating compelling landing pages with Instapage today and watch your conversion rates soar!
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started

