Bring your ideas to life with Instapage's AMP directory listing page template

Unleash your creativity with the AMP directory listing page template. Try Instapage today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to using Instapage for landing page creation and optimization

Instapage empowers marketers by providing a powerful platform to accelerate digital marketing campaigns. With its extensive features and tools, marketers can maximize their return on investment, particularly within industries such as business services, tech/SaaS, and financial services. This guide outlines the fundamental steps to leverage Instapage effectively for your marketing strategies.

Understanding Instapage's key features

Instapage offers a versatile environment for creating landing pages that convert. Some of its standout features include access to over 100 customizable templates, built-in optimization tools, and robust analytics dashboards that empower marketers to track performance. These components not only save time but also enhance the ultimate effectiveness of marketing campaigns.

  1. Templates & Lead Generation Elements: Utilize over 100 high-converting templates crafted for different industries. Each template is designed to maximize lead capture without extensive coding skills.
  2. Optimization Tools: Take advantage of built-in A/B testing and detailed heatmaps to continually refine your landing page effectiveness.
  3. Collaboration Features: Streamline the creation process by enabling team collaboration, real-time feedback, and easy sharing with stakeholders.

Step 1: Creating your first landing page

Starting with Instapage is straightforward. With the drag-and-drop builder, you can construct a professional-looking landing page without technical support.

  1. Choose a Template: Select a conversion-focused layout that aligns with your campaign objectives. This saves time while still maintaining performance.
  2. Customize Your Content: Edit text, images, and CTAs to fit your brand’s voice and marketing message, ensuring everything speaks directly to your audience.
  3. Optimize: Use the built-in analytics to view page performance and make adjustments in real-time.

Step 2: Testing and Optimization

After launching your page, testing its performance is crucial. Instapage provides tools that make this easy.

  1. Conduct A/B Testing: Test different versions of your elements (like headings or images) to determine which performs better.
  2. Leverage Heatmaps: Understand how users interact with your page and identify areas for improvement based on real user behavior.
  3. Review Analytics: Utilize Instapage's dashboard to monitor your page’s performance over time, ensuring continuous optimization.

Step 3: Driving Traffic and Conversion

Once your landing page is optimized, driving traffic is the next critical step. Use diverse marketing channels to reach potential customers.

  1. PPC Advertising: Use paid ads to drive targeted traffic instantly, directing users to your optimized landing page.
  2. Content Marketing: Create valuable content that links back to your landing page, enhancing organic reach.
  3. Email Campaigns: Promote your landing page through newsletters or targeted emails to engage your current audience directly.

Engaging visitors on your newfound landing page will help convert leads into customers, amplifying your marketing success.

Ready to create high-converting landing pages? Start using Instapage today and revolutionize your marketing campaigns!

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results