Create AMP business website from scratch using our lead-focused templates
Drive more leads with Instapage AMP business website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A comprehensive guide to optimizing landing pages with Instapage
In today's competitive digital landscape, leveraging a powerful landing page and CRO platform like Instapage is essential for marketers looking to maximize their campaign ROI. This guide will provide step-by-step insights into how you can harness the features of Instapage to effectively create, optimize, and manage your landing pages, regardless of your budget or team size.
Understanding Instapage's core features
Instapage offers a variety of intuitive tools designed to streamline the process of creating landing pages. With over 100 high-converting templates and lead generation elements at your disposal, you can easily customize pages that resonate with your audience. The platform's flexibility allows for quick deployments, ensuring that you remain agile in your marketing efforts.
- Templates: Instapage provides more than 100 ready-to-use templates designed to capture leads and drive conversions. Each template is customizable to suit your branding and campaign needs.
- AdMaps: This feature allows you to align your ads with dedicated landing pages, enhancing user experience and boosting conversion rates.
- Heatmaps and A/B testing: Utilize built-in experimentation tools to analyze user behavior on your pages. Make data-informed adjustments to increase engagement and optimize performance.
Crafting compelling landing pages with ease
To create an effective landing page, begin with a clear understanding of your audience's needs. Start by using Instapage's intuitive page builder, which offers a variety of conversion-focused layouts. This process requires no coding skills, allowing anyone to build stunning pages effortlessly.
Optimizing landing pages for maximum conversions
Once your landing page is live, the next step is optimization. Utilize Instapage's analytics dashboard, combined with heatmaps, to identify areas for improvement. This knowledge enables you to make data-driven decisions that enhance user engagement.
- Conduct A/B tests to experiment with different page elements such as headlines, CTAs, and images to determine which variations deliver better results.
- Analyze detailed performance metrics to understand how users interact with your landing page and where potential drop-offs occur.
- Implement dynamic text replacement to personalize content for different audience segments, thereby increasing relevance and conversion potential.
Facilitating collaboration for seamless project execution
Collaboration is key when it comes to optimizing your landing page production. Instapage offers features that allow teams to provide feedback and make real-time edits, which streamlines the development process significantly.
- Real-time page editing enables team members to make immediate adjustments based on feedback, reducing turnaround times.
- Securely share pages with stakeholders for review, ensuring that everyone is aligned before launching your campaigns.
- Provide instant feedback on designs or layouts, facilitating a smoother revision process.
With Instapage, elevating your landing page strategy has never been simpler. Their robust features are tailored to enhance your marketing initiatives effectively.
Ready to start optimizing your landing pages? Sign up for Instapage today and take your campaigns to the next level.
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