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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Unlock the power of Instapage for your landing page and CRO needs

Instapage stands out as a leading landing page and conversion rate optimization (CRO) platform designed to meet the needs of marketers aiming to enhance their digital marketing efforts. By leveraging cutting-edge tools and high-quality templates, Instapage enables marketers to accelerate, optimize, and maximize ROI, offering versatility for any budget or team size.

Why choose Instapage for landing page optimization?

Instapage simplifies the landing page creation process, allowing marketers to build engaging pages quickly without needing to code. This user-friendly platform includes an extensive library of over 100 customizable, high-converting templates. Users can easily access built-in lead generation elements, facilitating a smoother pathway from traffic to leads.

  1. High-converting templates: With access to a wide array of professionally designed layouts, marketers can focus on their messaging rather than the design.
  2. No coding required: Instapage’s intuitive drag-and-drop builder allows users from all skill levels to create stunning pages effortlessly.
  3. Fast deployment: Launch your campaigns and landing pages swiftly, ensuring you're always ahead in the competitive market.

Optimizing your landing pages for higher conversions

To ensure that landing pages perform at their best, Instapage provides robust optimization tools. Marketers can conduct A/B testing to evaluate which elements resonate with their audience most effectively.

  1. Detailed heatmaps: Gain insights into user interactions with your pages, helping you refine layouts and improve engagement.
  2. Analytics dashboard: Assess the performance of your campaigns in real-time and adjust your strategies accordingly.
  3. Built-in experimentation: Test different variations to pinpoint the best-performing content, unlocking the highest conversion rates.

Personalization tools for targeted marketing

Personalization can significantly enhance user engagement and conversion rates. Instapage features dynamic text replacement and audience segmentation tools that allow brands to tailor content relevantly.

  1. Dynamic Text Replacement: Align your landing page content with the exact keywords or phrases searched by potential leads.
  2. AdMaps: Connect specific ads to dedicated landing pages, improving continuity and relevance.
  3. Data tracking: Measure audience interactions and behavior to continually adapt and improve your marketing strategies.

With Instapage's high-level collaboration capabilities, stakeholders can contribute to the page creation process seamlessly. By allowing for real-time edits and feedback, it accelerates production and reduces bottlenecks.

Embrace the power of Instapage to enhance your digital marketing strategy. With robust templates, user-friendly optimization tools, and personalized content strategies, your marketing campaigns can reach new heights.

Ready to ignite your marketing success? Sign up for Instapage today and transform your landing pages into powerful conversion tools that drive results.

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