Bring your ideas to life with Instapage's accessibility ready shipping page template
Unleash your creativity with the accessibility ready shipping page template. Try Instapage today.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
An effective guide to using Instapage for landing page optimization
Using Instapage's powerful landing page and CRO platform empowers marketers to drive faster conversions and boost ROI. With intuitive tools designed for any team size, this guide will help you create high-converting landing pages step by step.
Understanding Instapage's features
Instapage offers a robust set of tools aimed at optimizing your landing pages for high conversions. Key features include:
- 100+ ready-to-use templates: Choose from numerous high-converting templates to kickstart your campaign without starting from scratch.
- Dynamic personalization: Tailor your landing page content dynamically according to visitor data.
- A/B testing capabilities: Leverage built-in experimentation tools to test variations of your pages and discover what resonates best with your audience.
Step 1: Selecting the right template
Start your landing page design by selecting a template that fits your campaign goals. Consider the following criteria:
- Relevance to your audience: Ensure that the template aligns with your target audience's preferences.
- Conversion-focused layout: Opt for designs that emphasize call-to-action buttons for higher engagement.
- Customizability: Choose templates that can be easily modified to suit specific campaign needs.
Step 2: Personalizing content
Crafting targeted messages can significantly enhance engagement. Here are ways to personalize effectively:
- Dynamic text replacement: Automatically update content on the page based on user inputs or behaviors.
- Audience segmentation: Use data tools to display specific messages to different audience segments based on their attributes.
- AdMaps feature: Align your ads with the exact landing pages to maintain consistency in messaging.
Step 3: Optimizing for conversions
With your landing page set, it’s time to optimize. Use these strategies:
- Heatmaps: Analyze user interaction to determine which areas of your page are receiving the most attention.
- Implementing A/B tests: Regularly test different elements such as headlines, images, and buttons to see what yields better results.
- Analytics dashboard: Utilize the built-in dashboard to track campaign performance and make data-driven decisions.
By following these steps, you will effectively utilize Instapage's features to elevate your marketing campaign.
Ready to start optimizing your landing pages? Sign up for Instapage today and maximize your campaign's potential.
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started
