Flexible and accessibility ready pre-launch page templates
Use accessibility ready pre-launch page templates and stay true to your brand identity. Resonate with your audience today.
Use accessibility ready pre-launch page templates and stay true to your brand identity. Resonate with your audience today.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
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An effective guide to creating an accessibility ready pre-launch page template
Creating an accessibility ready pre-launch page template is crucial for marketers aiming to ensure inclusivity and compliance with web standards. Instapage offers a range of tools and features that empower you to design high-performing, user-friendly pages that cater to diverse audiences, maximizing your digital marketing ROI.
Understanding accessibility in landing pages
Accessibility ensures that all users, including those with disabilities, can access your website's content. This involves adhering to Web Content Accessibility Guidelines (WCAG) that improve UX for everyone. Designing with accessibility in mind is not just about compliance; it also enhances overall user engagement and satisfaction.
- Use of descriptive alt text: Offering descriptive alternative text for images allows visually impaired users to understand the content.
- Color contrast: Ensure your text colors contrast effectively with background colors for readability.
- Keyboard navigation: All interactive elements should be navigable using keyboard shortcuts to assist users with mobility issues.
Step 1: Choose a template for your pre-launch page
Select an appropriate template from Instapage’s extensive library of over 100 customizable layouts. Ensure the chosen design adheres to accessibility standards, providing an inclusive user experience.
Step 2: Customize with accessibility features
Once your template is selected, enhance it with accessibility features. This includes utilizing dynamic text replacement for personalized experiences and ensuring compatibility with assistive technologies.
- Implement ARIA labels: Use Accessible Rich Internet Applications (ARIA) attributes to improve screen reader usability.
- Responsive design: Design your page to be fully functional on both mobile and desktop platforms, maintaining accessibility across devices.
- Test with accessibility tools: Utilize tools like WAVE and Lighthouse for real-time feedback on your page's accessibility.
Step 3: Optimize and launch your pre-launch page
Prior to the page launch, conduct A/B testing to assess performance across different audience segments. Evaluate user behavior with heatmaps and make adjustments as necessary to optimize conversions.
- Implement analytics tracking: Set up Google Analytics to monitor user interactions on your page.
- Gather user feedback: Conduct surveys or usability tests to gather insights from real users about accessibility issue.
- Continuous improvement: Make adjustments based on feedback and analytics to consistently enhance user experience.
By focusing on accessibility, you ensure that your pre-launch page not only meets regulatory requirements but also connects with a broader audience.
Take the first step towards creating an inclusive digital presence. Start designing your accessibility ready pre-launch page template with Instapage today, and empower every user to engage with your brand.
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