Create accessibility ready interactive website from scratch using our lead-focused templates

Drive more leads with Instapage accessibility ready interactive website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize your digital marketing campaigns with Instapage

Instapage is the most powerful landing page and conversion rate optimization (CRO) platform tailored for marketers aiming to optimize and scale their digital campaigns. By utilizing Instapage’s advanced features, businesses across various verticals can significantly enhance their marketing strategies, maximizing the return on investment (ROI).

Understanding the benefits of Instapage

With over 100 ready-made, high-converting templates, Instapage allows marketers to create effective landing pages without needing web development skills. This flexibility empowers teams, whether small agencies or large enterprises, to engage their audiences effectively. Essential tools like dynamic text replacement and analytics dashboards simplify the personalization and optimization processes, ensuring your messages resonate with target audiences.

  1. High-converting templates: Accessing more than 100 ready-to-use designs ensures a strong starting point for any campaign.
  2. Real-time collaboration features: Allow multiple stakeholders to provide feedback instantly, streamlining the content creation process.
  3. Intuitive drag-and-drop editor: Users can design landing pages effortlessly without any coding knowledge.

Step 1: Creating an effective landing page

Initiate your journey by selecting the right template that aligns with your campaign goals. Here's a step-by-step process for leveraging Instapage to create dynamic landing pages.

  1. Choose a template that aligns with your campaign's message to ensure resonance with your audience.
  2. Utilize lead generation elements like forms and CTA buttons directly within your template to capture critical data.
  3. Optimize the design using Instablocks, which allow you to save and reuse elements across various pages for consistency.

Step 2: Optimizing for conversions

With your landing page set up, the next critical phase is optimization to ensure maximum conversions.

  1. Conduct A/B testing to evaluate which elements drive better performance and tweak your design accordingly.
  2. Analyze heatmaps to gain insights into user behavior and engagement on your landing pages.
  3. Implement tracking metrics at the audience level to better understand the profile of users converting on your pages.

Step 3: Personalizing the user experience

To further enhance effectiveness, personalization is crucial. Instapage provides several features to help tailor content to your audiences.

  1. Use dynamic text replacement to customize key terms based on the visitor's source or search query.
  2. AdMaps allow for the alignment of specific ads to distinct landing pages, improving relevance and effectiveness.
  3. Monitor audience metrics closely to continually refine and enhance user experiences.

In conclusion, Instapage offers a comprehensive suite of tools that significantly streamline the process of creating, optimizing, and personalizing landing pages. The flexibility and robust features available position it as a leading option for marketers looking to enhance their campaigns.

Ready to transform your digital marketing efforts? Start your journey with Instapage today and unlock the potential of your landing pages.

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