Flexible and abstract upsell page templates

Use abstract upsell page templates and stay true to your brand identity. Resonate with your audience today.

Use abstract upsell page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive step-by-step guide to mastering Instapage for landing pages

Using Instapage effectively can dramatically enhance your digital marketing efforts. This guide will navigate you through creating powerful landing pages tailored for the USA's marketing landscape, showing how Instapage serves as a pivotal tool for marketers aiming to optimize their ROI.

Understanding Landing Page Fundamentals

A landing page is a standalone web page created specifically for a marketing or advertising campaign. It directs visitors to take a targeted action, such as filling out a form or making a purchase. Instapage simplifies this process, providing over 100 customizable templates that allow marketers to create high-converting pages without any coding experience.

  1. User-friendly design: Instapage's intuitive interface makes it easy for marketers to create and edit landing pages efficiently.
  2. Conversion-focused layouts: The platform offers a variety of designs optimized for different industries and audience segments.
  3. Mobile optimization: With a significant amount of web traffic coming from mobile devices, all pages created via Instapage are automatically optimized for mobile viewing.

Step 1: Choose the Right Template

Start by selecting a template that resonates with your campaign's objective. With Instapage, you can browse templates categorized by industry, making it easier to find one that aligns with your target audience's needs and preferences. Remember to consider your specific goals when making this selection.

Step 2: Customize Your Landing Page

Personalizing your landing page content is essential. Utilize Instapage's drag-and-drop builder to modify elements seamlessly.

  1. Images and video: Enhance engagement by including relevant visuals that support your messaging.
  2. Calls-to-action: Include clear and compelling CTAs that guide the visitor toward the desired action.
  3. Form elements: Integrate lead generation forms that capture essential visitor information.

Step 3: Optimize for Conversions

Once your landing page is live, use Instapage's built-in optimization tools. Conduct A/B testing on various elements like headlines, CTA buttons, and images to identify which versions yield the best results.

  1. Heatmap analysis: Understand where users click and how they navigate your page to help improve layout and content placements.
  2. A/B testing: Experiment with different versions of your page to determine the most effective configuration.
  3. Analytics: Utilize Instapage's analytics dashboard to track performance metrics and refine your strategies.

By following these steps, marketers can leverage Instapage's capabilities to improve their campaign performance significantly.

To get started with creating high-converting landing pages today, sign up for Instapage and explore the extensive range of templates and optimization tools available.

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