Build a Epic-ready about us page with a customizable template

Choose the best about us page template for Epic

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Honey
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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to mastering landing pages with Instapage

Creating high-converting landing pages is essential for maximizing your marketing ROI. With Instapage, marketers in the USA across various sectors—including business services, education, financial services, and tech—can leverage an all-in-one platform to accelerate their digital campaigns. This guide will walk you through the stages of building and optimizing landing pages using Instapage, enhancing your marketing strategy and audience engagement.

Understanding Landing Page Essentials

Before diving into page creation, it’s crucial to grasp the core elements that drive successful landing pages. These pages should be designed to capture leads and convert visitors, which requires a combination of strategic layout and compelling content.

  1. Concise headlines: Your headline should immediately convey the value proposition to your visitors.
  2. Engaging visuals: Use high-quality images or videos to complement your message and keep users engaged.
  3. Clear call-to-action (CTA): A strong CTA guides visitors toward the next step—whether it's signing up, downloading, or purchasing.

Step 1: Choosing the Right Template

Start your landing page creation by selecting a template from Instapage’s library. With over 100 high-converting options, you can find a design that fits your industry and marketing goals.

  1. Industry-specific templates: Choose designs tailored to business services, education, or your specific sector for maximum relevance.
  2. A/B tested layouts: Utilize templates that have been proven to convert through real user data.
  3. Mobile-optimized options: Ensure your template is responsive to attract mobile users.

Step 2: Customizing Your Page

Once the template is selected, focus on customization. Personalization is key to resonating with different audience segments.

  1. Dynamic text replacement: Automatically alter on-page text based on the user's demographics or ad clicks.
  2. AdMaps integration: Align your advertisements to specific landing pages for a seamless experience.
  3. User-friendly tools: Utilize Instapage’s intuitive builder for easy, no-code amendments to page elements.

Step 3: Optimizing for Performance

After customizations are complete, the next step is optimization. Leverage Instapage’s built-in tools to enhance performance and conversion rates.

  1. A/B testing: Create variations of your landing page to see what resonates best with your audience.
  2. Heatmaps: Utilize heatmaps to analyze on-page behavior and optimize placement of key elements.
  3. Analytics dashboard: Monitor performance metrics to measure visitor engagement and retention.

Following these steps will streamline your landing page creation process with Instapage and set you on a path to achieving optimal results.

Ready to take your marketing campaigns to the next level? Sign up for Instapage today and start building high-converting landing pages effortlessly.

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