Create A/B testing compatible virtual learning environment from scratch using our lead-focused templates

Drive more leads with Instapage A/B testing compatible virtual learning environment template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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An A/B testing compatible landing page template on Instapage

Leveraging A/B testing is essential for optimizing landing pages effectively. Instapage's A/B testing compatible landing page templates simplify the process of creating versions that attract conversions. This guide will explore how using Instapage's tools can significantly enhance your marketing strategies.

Understanding A/B Testing

A/B testing allows marketers to compare two variations of a landing page to determine which one performs better with your target audience. By analyzing metrics like conversion rates, engagement levels, and user interactions, teams can make data-informed decisions. Instapage provides built-in experimentation features that streamline this process.

  1. Improved conversion rates
  2. By testing different landing pages, you can identify which elements resonate more with users and optimize for higher conversion.
  3. Data-driven decision-making
  4. A/B testing enables marketers to utilize empirical data instead of guesswork, ensuring your strategies are backed by actual performance metrics.
  5. Refined audience targeting
  6. With Instapage's personalization tools, you can adjust your messaging and visuals based on user data, leading to more successful campaigns.

Step 1: Setting Up an A/B Test on Instapage

To initiate an A/B test, follow these simple steps:

  1. Choose a landing page
  2. Select the existing landing page you wish to optimize within Instapage.
  3. Create a variation
  4. Use the intuitive builder to modify elements such as headlines, images, or call-to-action buttons.
  5. Define your goals
  6. Set clear objectives for what you want to measure, ensuring your metrics align with your overall marketing strategy.

Step 2: Analyze Your Results

Once your A/B test has run for a predetermined period, it’s time to evaluate the data:

  1. Review performance metrics
  2. Use Instapage's analytics dashboard to compare key performance indicators (KPIs) between the original and variation.
  3. Implement changes
  4. If one variation significantly outperforms the other, implement those changes into your primary landing page.
  5. Customer feedback
  6. Consider customer feedback collected during the A/B testing phase to further refine and improve future campaigns.

This rigorous approach to A/B testing helps ensure that your landing pages continuously evolve based on user interactions and preferences.

In conclusion, leveraging A/B testing within Instapage's platform empowers marketers to refine and optimize landing pages effectively, capitalizing on user engagement and data insights. Start testing today to experience better results.

Ready to maximize your marketing efforts? Discover how Instapage can transform your A/B testing approach and enhance your landing pages.

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