Create A/B testing compatible under construction website from scratch using our lead-focused templates

Drive more leads with Instapage A/B testing compatible under construction website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A/B testing compatible under construction website template

An A/B testing compatible under construction website template is essential for businesses aiming to effectively gauge audience response during maintenance periods. Utilizing Instapage's robust features, marketers can ensure optimal engagement even while their site is under construction, setting the stage for a successful launch.

Why Use an A/B Testing Compatible Template?

Having a dedicated A/B testing compatible template during a construction phase allows businesses to pre-test messages and design layouts. This proactive approach enables marketers to refine user engagement strategies and improve overall conversion rates before the site launches. Instapage offers a wide selection of these specialized templates, which are invaluable for marketers across various sectors.

  1. Enhances user engagement: Engaging visitors with relevant content increases retention.
  2. Facilitates data collection: Easy tracking of user interactions aids in future strategies.
  3. Reduces bounce rates: A well-designed 'under construction' page can capture leads and minimize drop-offs.

Step 1: Choose the Right Template

Selecting the appropriate template is crucial for capturing audience interest. Analyze your target demographic and choose a design that aligns with their preferences. Instapage provides over 100 ready-to-use templates optimized for conversion and lead generation.

Step 2: Implement A/B Testing Features

Once you've selected a template, implementing A/B testing will help you identify which elements resonate best with your audience. Test variations of headlines, CTAs, and visuals.

  1. Headlines: Test different phrasing to see what attracts visitors’ attention more effectively.
  2. Call-to-Actions (CTAs): Vary button texts and placements to determine the most effective configurations.
  3. Visual Content: Experiment with images or videos to find which formats engage your audience better.

Step 3: Analyze and Adjust Based on Results

After your tests have run for a sufficient period, analyze the results thoroughly. Look for patterns in user behavior and engagement metrics to inform your decisions.

  1. Conversion Rates: Track how many users are responding to different variations.
  2. Heatmaps: Understand how users interact with the elements on the page.
  3. Feedback Collection: Utilize surveys or prompts to gain insights into user preferences.

In conclusion, utilizing an A/B testing compatible under construction website template not only preserves engagement during periods of inactivity but also provides valuable insights that can steer future marketing strategies.

Ready to elevate your marketing game? Start using Instapage’s A/B testing compatible templates today and transform how you connect with your audience during site transitions.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results