Make a custom website for Creative directors

The presentation of your portfolio should be clear and intentional. For instance, consider grouping projects together by category or media type and select each piece based on its ability to convey your creative process and the reasoning behind your design choices.

In this guide: Decide what your website is for and what you want it to achieve. Define your websiteʼs target audience and what they need from it. Choose a website platform to build your site. Plan your websiteʼs structure and layout with a sitemap. Define page types and develop wireframes for each one.

Building a Directorʼs Portfolio: Step-by-Step Guide Identify your career goals. List out your skills and experiences. Gather your work samples. Write a professional bio. Compile testimonials and references. Organize your portfolio. Design and layout tips. Review and edit your portfolio.

An outstanding portfolio should demonstrate a diverse range of innovative campaigns, emphasizing your ability to craft compelling narratives and visual strategies that resonate across different platforms and audiences.

It might include: A curated collection of 2D artwork, paintings, drawings, moodboards, or photographs. A showreel of moving image, animation, music, or digital drawings. 3D work, or samples of fabric designs, costumes and prop ideas. Written samples of your work, such as essays, scripts or storyboards.

If youʼre a creative director and want to create a professional portfolio, here are some steps to consider: Collect and organise the information. Select a platform. Identify a visual style. Implement your plan. Keep your portfolio up to date.

Creative directors are often the top role within a creative department. Even though they collaborate with creative team members and other creative leaders like the art director, the creative director makes the final call on project decisions.