Make a high-performance videos page optimized for Epic

Utilize Instapage to reduce costs, enhance conversions, and deliver tailored experiences in Epic.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
ChartMogul maximizes event attendance and improves design workflows with Instapage
Boost results through landing page optimization
ChartMogul maximizes event attendance and improves design workflows with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Improve alignment across your creative team sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

How to create a compelling video landing page with Instapage

Creating compelling video landing pages is crucial for driving conversions in today's digital marketing landscape. Instapage empowers marketers to do just that with its flexible and easy-to-use page creation platform. This guide will take you through the steps of making your video landing page, leveraging conversion-focused layouts and personalization features to maximize your marketing efforts.

Step 1: Choose the right template

Selecting an appropriate template is the foundation of your video landing page success. Instapage offers over 100 conversion-focused layouts, allowing you to select one that resonates with your audience's expectations. Consider factors such as industry-specific aesthetics and messaging alignment to enhance user engagement.

  1. Customization potential: Assess how easily you can modify templates to suit your branding.
  2. Mobile responsiveness: A template that caters to mobile users will ensure your page looks great on any device.
  3. Conversion features: Choose templates embedded with lead capture forms and calls to action that drive better results.

Step 2: Integrate Your Video Content

Now that you've selected a template, it's time to integrate your video content effectively. Videos captivate audiences and can significantly boost conversions when executed correctly. Instapage allows you to easily embed videos, enhancing the user experience while conveying your message.

  1. Optimize video length: Keep the video brief but informative to hold viewer attention.
  2. Compelling thumbnails: Use eye-catching thumbnail images to increase click-through rates.
  3. Include calls to action: Ensure that your video concludes with a clear invitation for the user to take action.

Step 3: Optimize for Conversions

After embedding your video, the next step focuses on optimization. Instapage's built-in experimentation features help you understand user behavior through detailed heatmaps. Implement A/B testing to identify what resonates best with your audience, allowing for informed content iterations.

  1. Utilize heatmaps: Analyze where users engage most to adjust page layout and content placement.
  2. Conduct A/B tests: Create different versions of your landing page to find out which one performs better.
  3. Use analytics: Meta-data and metrics tools provide actionable insights into your page’s performance.

Combining video with strategic optimization techniques will elevate your landing page's effectiveness. Remember, the key is to continually test and iterate.

By following these steps, you can create a high-converting video landing page that not only reduces costs but also grows conversions and strengthens brand loyalty. Instapage’s features enable marketers to craft personalized experiences that resonate with target audiences effectively.

Ready to start creating your video landing page? Sign up for a free trial with Instapage today and experience how easy it can be to enhance your marketing strategy.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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FAQs

See how to make your videos page in epic in action

See how to make your videos page in epic in action

Editing for four years has allowed an editor to continually discover new techniques and learn from each video. The focus today is on techniques to make edits stand out and encourage uniqueness in every project. A new haircut is introduced as part of a fresh approach to editing. The editor remarks on the beauty of the snowy outside and notes the improvement with the haircut. Following this, there's a sponsorship message for K7 XX open-style headphones by Massdrop, highlighting their design, comfort, sound quality, and price. The video then transitions to discussing the first editing technique that will help improve the quality and distinctiveness of the editor's work.

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