Make your upsell page designed for Procurement

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in Procurement.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Boost results through landing page optimization
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Power up landing pages with AI Power up landing pages with AI sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Improve alignment across your creative team sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Creating an impactful upsell page for procurement with Instapage

An effective upsell page is crucial for boosting revenue while enhancing customer experience. Instapage's powerful landing page platform empowers marketers in the USA to quickly create tailored upsell pages without needing coding skills. This guide will walk you through the steps to make your upsell page for procurement, utilizing features like dynamic text replacement and A/B testing for optimization.

Step 1: Define your target audience

Understanding your audience is key to creating an upsell page that resonates. Start by analyzing your current customer base, focusing on segments like Business Services, Tech/SaaS, and Educational institutions. Here’s how to effectively define your audience:

  1. Segmentation: Break down your audience into specific groups based on their needs and pain points.
  2. Behavior Analysis: Use detailed heatmaps to visualize user behavior and engagement on existing pages.
  3. Feedback Collection: Solicit direct feedback from customers to understand their procurement challenges.

Step 2: Design your upsell page

Once your audience is defined, it's time to create an attractive and effective upsell page. With Instapage, you can choose from 100+ conversion-focused layouts. Here are key design tips:

  1. Visual Hierarchy: Use bold headlines and images to draw attention to your offers.
  2. Clear Call-to-Actions: Ensure your CTA buttons are prominent and persuasive, guiding users toward upsells.
  3. Responsive Design: Make sure your page looks great on all devices, enhancing user experience.

Step 3: Optimize for conversions

Optimization is essential for maximizing the effectiveness of your upsell page. Leverage the built-in experimentation features on Instapage to perform the following:

  1. Conduct A/B Testing: Experiment with variations of your content to see which yields better results.
  2. Analyze Performance: Use the analytics dashboard to monitor engagement metrics and adjust your strategy accordingly.
  3. Utilize Dynamic Content: Personalize your offers using dynamic text replacement to target different audience segments.

Implementing these steps will create a strong foundation for your upsell page. Use Instapage to continuously refine your approach based on real-time data and customer insights.

In conclusion, a well-crafted upsell page can significantly enhance revenue and customer satisfaction in the procurement process. By leveraging Instapage's flexible features, you can quickly adapt your strategies to meet the unique needs of various audiences.

Ready to elevate your upsell strategy? Explore how Instapage can help you create effective landing pages today.

Get more out of Make your upsell page for Procurement

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to make your upsell page for procurement in action

See how to make your upsell page for procurement in action

In this video, Patrick Dang explains the concept of upselling, which is encouraging customers to buy more of the same product or an upgraded version. Upselling focuses on existing customers rather than acquiring new ones, allowing businesses to increase revenue by offering additional value. An example provided is in the context of Software-As-A-Service (SAAS), where a customer may be incentivized to upgrade to a premium tier of the software. The video aims to help viewers understand how to effectively implement upselling strategies to generate more sales by engaging with current customers and promoting higher-tier products or services. This approach is crucial for maximizing profit from existing customers.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Make your upsell page for Procurement