Make a visually-stunning upsell page designed for craft stores

Reduce costs, grow conversions, and deliver relevant experiences for craft stores with Instapage.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

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All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

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Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Boost results through landing page optimization
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Improve alignment across your creative team sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Create your upsell page for craft stores with Instapage

Building an effective upsell page is critical for craft stores aiming to enhance customer engagement and increase sales. With Instapage, marketers can swiftly develop landing pages that resonate with their audience and funnel them towards higher conversion rates. This guide will walk you through creating a compelling upsell page tailored for craft stores, leveraging Instapage's user-friendly platform, and optimizing for the unique needs of your customers.

Step 1: Understand your audience

Identifying your target audience is pivotal when designing your upsell page for craft stores. Consider the demographics and preferences of your customers, focusing on aspects like interests in various crafting supplies, skill levels, and seasonal trends. Understanding these factors helps you create personalized content, which can significantly increase conversions.

  1. Research demographics: Analyze age, gender, and craft interests to tailor your message.
  2. Survey customers: Gather insights about their preferences and needs.
  3. Use analytics: Leverage data tools on Instapage to understand on-page behavior.

Step 2: Select the right layout

Choosing the right layout for your upsell page can enhance usability and appeal. Instapage offers over 100 conversion-focused templates that can be customized to reflect your brand's identity.

  1. Conversion-focused templates: Opt for templates designed for maximizing sales.
  2. Mobile responsiveness: Ensure your layout effectively works on mobile devices for broader reach.
  3. Visual appeal: Utilize high-quality images and clean designs to engage visitors.

Step 3: Personalize content for higher engagement

Craft high-performing content that resonates with your segmented audiences. Personalization can involve dynamic text replacement and tailored messaging based on visitor data.

  1. Dynamic text replacement: Automatically adjust headlines and offers based on user context.
  2. AdMaps for relevant ads: Connect specific campaigns to the appropriate landing pages.
  3. Audience-level metrics: Track how effectively different segments respond to your content.

By following these structured steps, you can create a highly effective upsell page for craft stores that captures attention, fosters trust, and drives conversions.

Leveraging Instapage’s robust features ensures that your landing page serves its purpose as a powerful sales tool.

Ready to elevate your craft store's marketing strategy? Start using Instapage today to create stunning upsell pages that boost customer trust and loyalty.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to make your upsell page for craft stores in action

See how to make your upsell page for craft stores in action

This video tutorial by Shri, a Shopify consultant, explains the cart upsell funnel technique, allowing customers to view related products when they add a main product to their cart. This method encourages customers to select the best offer, ultimately driving sales. To set up a cart page upsell funnel, access the Shopify admin, navigate to the Sell Easy app, and click on 'ADD offer.' Then, select the cart page and upsell funnel widget type. Choose a trigger product (e.g., products tagged with 'skirt'), and specify the first offer product to display when the main product is added to the cart. You can add additional offers for further options if the initial offer is rejected. Enabling discounts can enhance the offer's appeal.

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