Make your tailored splash page for Organizational strategists

Empower Organizational strategists with Instapage to deliver impactful splash page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Boost results through landing page optimization
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Improve alignment across your creative team sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create engaging splash pages for organizational strategists

Building a high-conversion splash page is critical for organizational strategists, especially in a competitive landscape. Instapage offers a flexible, user-friendly platform designed specifically for marketers looking to enhance brand trust and customer loyalty through tailored landing experiences. In just a few steps, you can launch a compelling splash page that resonates with your target audience.

Understanding your audience

Before creating your splash page, it’s essential to know who your target audience is. Focus on characteristics such as demographics, preferences, and behaviors. For instance, if your audience includes marketing professionals in the USA, consider their specific pain points and goals. This understanding will shape the content, design, and call-to-action of your page.

  1. Identify your audience's demographics: Understand age, gender, and location.
  2. Analyze preferences: What do they value? Do they prefer data-driven content or storytelling?
  3. Set clear goals: What do you want to achieve with your splash page? Are you generating leads, promoting a product, or raising brand awareness?

Designing your splash page

The design of your splash page is crucial in capturing attention and conveying your message. Leverage Instapage’s library of over 100 conversion-focused layouts and Instablocks to make the design process seamless.

  1. Utilize high-quality visuals: Incorporate visual elements that reflect your brand’s identity.
  2. Maintain a clear and concise message: Use headlines that attract attention and convey your unique value proposition.
  3. Include a compelling call-to-action: Whether it's 'Sign Up' or 'Learn More', make your CTA clear and enticing.

Optimizing for conversions

Once your draft is ready, it’s time to optimize for higher conversions. Instapage’s built-in experimentation features allow you to understand user behavior through heatmaps and conduct A/B tests to refine your splash page. This data-driven approach will help ensure your page resonates well with visitors.

  1. A/B Testing: Test different versions of your splash page to identify what works best.
  2. Heatmaps: Analyze where users click and how they interact with your page.
  3. Performance analytics: Use dashboards to track key metrics like bounce rates and conversions.

With a well-designed, optimized splash page, you are now ready to launch. Continuous monitoring and adjustments based on performance data will ensure ongoing success.

In summary, using Instapage to create an engaging splash page is a strategic move for organizational strategists aiming to enhance brand loyalty and ensure high conversion rates.

Start designing your splash page today with Instapage and take the first step towards achieving your marketing goals!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to make your splash page for organizational strategists in action

See how to make your splash page for organizational strategists in action

Michael Goodrem discusses key elements for creating best-in-class campaign landing pages. The first point is establishing a strong theme that connects all campaign assets and is prominently reflected on the landing page. The second point emphasizes the importance of understanding the target audience for the page, ensuring the content aligns with their needs. Thirdly, the content must be comprehensive, particularly for new users, providing all necessary information to aid decision-making. Lastly, the impact of the actions encouraged on the page should be clearly conveyed, linking them to meaningful outcomes. These four elements are critical for effective landing page design.

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