Make a captivating splash page that makes bed and breakfasts shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your bed and breakfasts.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Boost results through landing page optimization
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Improve alignment across your creative team sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Creating an effective splash page for bed and breakfasts

A splash page is a great way to capture the attention of potential guests when they first land on your bed and breakfast website. By utilizing Instapage's powerful landing page platform, you can quickly create a visually appealing and conversion-focused splash page tailored to your audience's needs in the USA. The benefits are immediate: reduced costs, enhanced brand trust, and increased customer loyalty. Here’s a detailed guide to building your perfect splash page and ensuring it delivers results.

Step 1: Choose the right layout

Selecting an appropriate layout is crucial for your splash page's effectiveness. Instapage offers over 100 conversion-focused layouts designed for various industries, including the hospitality sector. Consider these layout features:

  1. Visual appeal: Ensure your chosen template aligns with your brand's aesthetic and attracts the target audience.
  2. Mobile responsiveness: Most guests will browse your page on their mobile devices; choose a layout that looks great on all screen sizes.
  3. Call-to-action prominence: Your layout should highlight key CTAs, guiding potential customers toward making a booking.

Step 2: Optimize content for conversions

Once you've selected a layout, it’s time to ensure that the content is optimized. This is where Instapage's built-in experimentation features come into play. Here are key content optimization strategies:

  1. Use dynamic text replacement to personalize your splash page content based on the visitors' ad clicks.
  2. Incorporate clear and enticing headlines that convey the unique aspects of your bed and breakfast.
  3. Utilize heatmaps and A/B testing to continually refine and improve your content's performance.

Step 3: Leverage personalization and tracking

Personalization can significantly increase engagement and conversion rates. With Instapage's personalization features, you can tailor the user experience based on the audience data. Focus on these elements:

  1. Dynamic content: Customize the visual and textual elements to reflect the interests and demographics of your visitors.
  2. Audience segmentation: Use data-driven insights to create targeted pages that align with different visitor personas.
  3. Performance tracking: Leverage Instapage’s analytics dashboard to monitor visitor interactions and optimize accordingly.

With these steps, you'll be able to create a compelling splash page that resonates with your potential guests and enhances your marketing efforts.

In conclusion, utilizing Instapage to make your splash page for bed and breakfasts not only streamlines the creation process but also significantly improves your conversion potential.

Start today by exploring Instapage's intuitive features to build a stunning splash page that attracts and converts visitors into loyal customers.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
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See how to make your splash page for bed and breakfasts in action

See how to make your splash page for bed and breakfasts in action

This video tutorial provides a comprehensive guide on starting a bed and breakfast business, including a valuable gift: a downloadable business plan template. Viewers are encouraged to subscribe for more content. The first step discussed is identifying the target market and location, emphasizing the importance of unique selling points like scenic views or proximity to attractions. Conducting thorough market research is essential to assess demand for accommodation in the selected area, helping to understand audience preferences and develop tailored services. The video promises to walk through the entire process, ensuring viewers are equipped to turn their property into a successful enterprise.

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