Make your splash page designed for B2B

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in B2B.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Boost results through landing page optimization
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Improve alignment across your creative team sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Make your splash page for B2B with Instapage

Creating an impactful splash page for B2B requires a platform that understands the unique challenges and opportunities in marketing today. Instapage offers a powerful solution to build professionally designed landing pages that can significantly boost conversion rates. By providing advanced optimization tools, personalization features, and seamless collaboration capabilities, Instapage empowers marketers to craft landing pages that not only attract visitors but also convert them into loyal customers.

Step 1: Choose the Right Template

Selecting the appropriate template is crucial for your splash page's success. Instapage provides a library of 100+ conversion-focused layouts that can be customized to fit your brand identity. Evaluate your target audience's characteristics within the USA and select a design that resonates with them. Here are a few key aspects to consider when choosing a template:

  1. Brand alignment: Ensure the template reflects your brand's identity and values.
  2. Responsive design: Opt for templates that are mobile-friendly, as many users access B2B content on mobile devices.
  3. Conversion-focused features: Look for templates with prominent call-to-action buttons and clear information hierarchies.

Step 2: Optimize for Conversions

After selecting your template, it’s essential to focus on optimization. Instapage includes built-in experimentation features such as A/B testing, allowing you to compare variations of your landing page. To enhance effectiveness, consider these strategies:

  1. Utilize heatmaps: Gain insights into user behavior on your page to make informed adjustments.
  2. Conduct A/B testing: Experiment with different headlines, images, and CTAs to see which combinations drive the most conversions.
  3. Leverage analytics: Monitor your performance using Instapage's analytics dashboard to identify areas of improvement.

Step 3: Personalize Your Landing Page

Dynamic content is essential for tailoring experiences to different segments of your audience. Instapage’s personalization features allow you to deliver unique content based on user characteristics. To effectively personalize your splash page:

  1. Dynamic text replacement: Customize the message based on the audience visiting the page, ensuring relevance.
  2. AdMaps: Align specific advertisements with corresponding landing pages to maintain message consistency.
  3. Audience tracking: Use data tools to track metrics specific to various audience segments to refine your approach.

In conclusion, utilizing Instapage to make your splash page for B2B can significantly enhance your marketing efforts. The combination of user-friendly templates, optimization features, and personalization capabilities makes it an ideal choice for marketers looking to grow conversions and foster brand loyalty.

Ready to craft your splash page and elevate your B2B marketing? Start leveraging Instapage's powerful features today and turn your visitors into customers with compelling landing pages designed specifically for your audience.

Get more out of Make your splash page for B2B

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to make your splash page for b2b in action

See how to make your splash page for b2b in action

In today's digital landscape, getting sign-ups for newsletters, webinars, online courses, or product information is essential for B2B marketing. With the shift to online business, reliance on opt-in forms has increased, highlighting a crucial need for optimizing web forms. This tutorial will explore the issues surrounding web forms and present four practical solutions to improve lead generation. The host introduces the Loyalty Loop series, which offers revenue-generating concepts and strategies for executives. Viewers are encouraged to subscribe for exclusive content and insights for better online marketing strategies to attract high-quality leads.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Make your splash page for B2B