Make a high-performance services page optimized for Epic

Utilize Instapage to reduce costs, enhance conversions, and deliver tailored experiences in Epic.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Eurosport Gets a 30% uplift with Instapage personalization
Boost results through landing page optimization
Eurosport Gets a 30% uplift with Instapage personalization
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Power up landing pages with AI Power up landing pages with AI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Improve alignment across your creative team sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Make your services page in Epic with Instapage

Creating an effective services page is crucial for converting visitors into loyal customers. With Instapage, marketers across various verticals including business services, education, and technology can build high-converting landing pages that enhance brand trust and increase customer loyalty. Utilizing a library of over 100 customizable templates, companies can quickly develop engaging and relevant landing pages tailored to their unique audiences.

Understanding the importance of a services page

A well-designed services page clearly showcases what you offer and guides visitors towards taking action, enhancing both trust and conversion rates. The right approach not only boosts engagement but also builds customer loyalty—critical factors for businesses in sectors like financial services and government. By utilizing Instapage, you empower your marketing team to create a flexible, user-friendly page environment without the need for coding expertise.

  1. Increased visibility: A strong services page helps improve search engine rankings.
  2. Detailed offerings: Clearly detail each service to enhance understanding and interest.
  3. Seamless navigation: Facilitate easy movement throughout your site to retain potential customers.

Step 1: Choosing your layout

Start by selecting a layout from Instapage's extensive library crafted for high conversions. Each layout is designed to highlight key offerings while capturing visitor attention effectively.

Step 2: Optimize for conversion

Once your layout is selected, utilize built-in experimentation features for optimization. A/B testing and detailed heatmaps provide insights into visitor behavior, allowing you to refine your messaging and visuals efficiently.

  1. Use A/B testing: Conduct experiments on different headlines to determine which resonates more.
  2. Analyze heatmaps: Understand where visitors click most and adjust layout accordingly.
  3. Leverage analytics: Use performance metrics to make data-driven improvements.

Step 3: Personalize your content

Dynamic text replacement and AdMaps allow marketers to cater content to specific audience segments. This targeted approach not only improves relevance but also enhances user experience, driving higher engagement for your services page.

  1. Dynamic text replacement: Tailor headlines to match search queries for improved SEO.
  2. AdMaps: Align ads to unique landing pages for customized messaging.
  3. Audience metrics: Track engagement and conversion rates across different audience segments.

Following these steps will ensure your services page not only reflects your brand but also maximizes engagement.

Take the next step toward elevating your marketing efforts by crafting an impactful services page with Instapage today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
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Fastest Implementation Enterprise - Summer 2025
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FAQs

See how to make your services page in epic in action

See how to make your services page in epic in action

In today's tutorial, the speaker discusses a busy agenda that includes both enjoyable and necessary tasks for business formation. The focus is on the critical legal aspects that need to be addressed, such as obtaining a business license, insurance, and bonding. The speaker will also register with the construction contractors board and set up a federal EIN number and business identification registry to ensure proper payroll processing. While these tasks may not be the most exciting, they are essential for establishing a functioning business. The session will also include a talk with a special guest, adding an element of excitement to the day.

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