Make your search results page optimized for PC

Instapage empowers you to slash costs, skyrocket conversions, and deliver tailored experiences on PC.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Boost results through landing page optimization
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Improve alignment across your creative team sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Make your search results page on PC with Instapage

Creating an effective search results page on PC is essential for connecting users with the content they are seeking. Instapage provides a powerful platform to design user-friendly landing pages that enhance user experience and optimize conversion rates. With our extensive library of customizable templates, marketers can create targeted pages without needing any coding experience, ensuring a seamless process for reaching potential customers.

Understanding your audience

To create a successful search results page, understanding your audience is crucial. This means knowing what they are searching for and how they navigate through content. Use tools like heatmaps and A/B testing available in Instapage to gather insights on user behavior, which will guide your design considerations.

  1. Identify common search queries: Use keyword research to uncover the most relevant terms your audience searches for.
  2. Analyze user navigation: Understand how users move through your landing pages to optimize flow.
  3. Segment your audience: Tailor the content of your search results to different audience segments for better engagement.

Choosing the right layout

The layout of your search results page significantly affects user interaction. Using Instapage’s conversion-focused layouts allows for quick adjustments tailored to user needs. Displaying results in a well-structured way helps users quickly find what they are looking for.

  1. Clear categories: Separate content into intuitive categories for easy navigation.
  2. Visually appealing design: Use engaging visuals to maintain user interest.
  3. Responsive design: Ensure your search results page adapts well on PC and mobile devices.

Optimize for conversions

Optimization is key to ensuring that your search results page on PC not only looks great but also drives conversions. By implementing Instapage's built-in analytics, you can monitor performance and tweak pages as needed for maximum effectiveness.

  1. A/B testing: Experiment with different layouts or calls to action to find which performs best.
  2. Heatmaps: Utilize heatmaps to see where users are paying attention and adjust content accordingly.
  3. Analytics tracking: Keep an eye on key metrics to continually refine your approach.

Creating a well-optimized search results page requires attention to detail and an understanding of user needs. With Instapage's powerful tools, marketers can craft landing pages that not only attract but also retain user interest and trust.

Now is the time to elevate your search results experience. Use Instapage to start building high-performing pages tailored to your audience's specific needs.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to make your search results page on pc in action

See how to make your search results page on pc in action

In this Elementor tutorial, Aviva explains how to design a search results page template. A search results page is an archive where content is cataloged. Users can customize the layout and design easily in the Elementor dashboard. To set up a search results template, navigate to templates in the theme builder. If no site parts are set up, users will see a specific screen prompting to click the blue plus icon to create a new search results template. Once inside the blocks library, users can choose a pre-designed block or design one from scratch. A pre-designed template can also be inserted. To preview the archive as a search results page, click the eye icon, select settings, and ensure search results are chosen before entering an example search term to view the results page. Finally, users can click the apply and preview button.

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