Make a captivating pitch page that makes radio stations shine

Creating an electronic press kit, writing a music press release, or sending out one-sheet including links to 1-3 of your best tracks is the most common way to approach radio stations, as well as press publications and blogs. The key is to make your email or press pack stand out and grab their attention.

What you need to do when preparing a radio pitch for potential sponsors Describe the idea in a nutshell. Your idea is the most crucial part of your radio pitch and must be treated as such. Present your target audience. Demonstrate your track record. Outline your process. Suggest some sponsorship packages.

Firstly, email is so much better than a phone call if youre pitching. Think about what time a show goes to air each week. Pitch an idea 2 - 3 weeks in advance. Give producers 48 hours before you follow up on a pitch.

Contact The Program Director Calling in ahead of time will allow you to promote yourself as an artist and your music and help build a rapport between you and the person behind college radio music. This is what independent radio promoters do for labels, and youre competing with them on a micro-level.

To pitch yourself as a guest to radio shows, you can send a standard press release, however, press releases arent the only way to get media attention. I have found that sending a simple e-mail can be even more effective. Following is a sample radio show pitch that you can model for your unique topic and experience.

Get your story heard: tips for pitching to podcasts and radio Get to know the themes, format, and audience of the show. Go straight to the source. Keep it concise. Expertise is key. Personalize your pitch. Look at examples of successful pitches. Follow up.

Creating an electronic press kit, writing a music press release, or sending out one-sheet including links to 1-3 of your best tracks is the most common way to approach radio stations, as well as press publications and blogs. The key is to make your email or press pack stand out and grab their attention.

What you need to do when preparing a radio pitch for potential sponsors Describe the idea in a nutshell. Your idea is the most crucial part of your radio pitch and must be treated as such. Present your target audience. Demonstrate your track record. Outline your process. Suggest some sponsorship packages.