Make an innovative pitch page tailored to online business

Instapage enables online business to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Boost results through landing page optimization
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Power up landing pages with AI Power up landing pages with AI sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Improve alignment across your creative team sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

How to effectively create your pitch page for online business with Instapage

Creating a pitch page for online business is crucial for marketers aiming to convert visitors into customers. Instapage offers a platform that allows you to build landing pages with ease while incorporating features that boost your conversion rates right from the start.

Step 1: Understanding your target audience

Identifying your target audience is fundamental in shaping a successful pitch page. Understanding the specific segments, such as business services or tech/SaaS, allows for the customization of content that speaks directly to their needs and interests. This clarity will inform every aspect of your page’s design and messaging.

  1. Define demographics: Knowing customer age, location, and profession helps tailor content.
  2. Identify pain points: Address specific challenges faced by audiences in sectors like education or energy.
  3. Outline benefits: Clearly articulate how your offering solves their issues or enhances their operations.

Step 2: Choosing the right layout and design elements

With Instapage, you can select from over 100 conversion-focused layouts that streamline this process. The customized templates are designed to not only be visually appealing but are also optimized for conversions.

  1. Use Instablocks: Pre-designed blocks save time and retain consistency across pages.
  2. Focus on CTA placement: Ensure that your call-to-action buttons stand out and are placed strategically.
  3. Consider mobile optimization: Many users access via mobile, so responsive designs are essential.

Step 3: Optimizing your page for higher conversions

Optimization is key to success. Utilize Instapage's built-in experimentation tools, including A/B testing capabilities, to refine your pitch page continuously.

  1. Implement heatmaps: Understand how users interact with your page to make data-driven decisions.
  2. Conduct A/B tests: Test variations of your headlines or CTAs to see what resonates most.
  3. Use analytics for tracking: Employ detailed performance metrics to adjust strategies effectively.

Incorporating these steps will significantly improve the functionality and effectiveness of your pitch page, ultimately streamlining your conversion process.

Ready to create your compelling pitch page for online business? Sign up for Instapage today and start transforming your marketing efforts.

Join the growing number of successful marketers who leverage Instapage for their landing page needs and experience higher conversion rates with ease.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
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FAQs

See how to make your pitch page for online business in action

See how to make your pitch page for online business in action

Before creating a pitch presentation, it's essential to include eight specific slides. This tutorial, part of a 100-day YouTube challenge, highlights key points for effective slide presentations. Many resources exist on the topic, but this brief guide focuses on eight bullet points crucial for any presentation, whether it's a live pitch or a shared presentation for interested parties. The speaker, a seasoned venture capitalist in London with experience investing in unicorns like Farfetch and Vestiaire Collectif, and the director of an investor accelerator in Oslo, aims to provide valuable insights based on extensive industry knowledge.

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