Make your opt-in page designed for News Media

Send an opt-in email Click Audience. Click Audience dashboard. If you have more than one audience, click the Current audience drop-down and choose the one you want to work with. Click the Manage Audience drop-down and choose Signup forms. Select Form builder. Copy the URL in the Signup form URL field.

There are a few key elements that every opt-in page should include: A headline that grabs attention. A subheader that explains the offer. A simple form to collect email addresses. Testimonials and social proof. Lead magnet offer in return for the visitors email address. A CTA (call to action) button.

One common example is checkboxes in forms. Companies ask permission from users to share or use the data they enter in the form for purposes like email marketing or advertisements. Spotify uses an opt-in registration form to ask for users consent to share their registration data for marketing and cross-border transfer.

Manual Method Create a new page on your website. Write a line that informs the customer of his ability to opt-out of receiving these messages in the future. Remove each email address you receive in your inbox requesting to Opt Out from your database manually.

The key difference between a landing page and an opt-in page is that an opt-in page is a lead generator, while a landing-page moves the leads you generate along the customer conversion process by providing a single focus on the next step.

The Elements of a Perfect Opt-in Page The Hero Section. The Headline. That brings us to the next most important part of your opt-in page the headline. A Compelling Subheader. Lead Magnet. A Narrative. Opt-in Form. Call to Action (CTA) Testimonials and Social Proof (Trust)

Heres another great idea: Consider how to offer coupons or discounts in exchange for sharing and following your social media profiles and pages. This is a great way to get more opt-ins because its something that people will actually want to do.

Here are some opt-in best practices to follow: Tell prospective followers what to expect from your emails. Encourage constructive feedback through polls or surveys. Keep things simple and dont make it difficult to sign up. Offer something valuable in exchange for opting in. Require new subscribers to confirm their decision.