Make a custom microsite for Directors

A microsite is a branded content site that companies use to promote their individual products, events, or campaigns. These are hosted on their own domain or company websites subdomain and have a different URL than their company websites. These are usually non-application-based sites.

A step-by-step guide on how to build a microsite Figure out your objective for creating a microsite. Find a microsite builder with all the features you need. Create a memorable domain name. Be careful about your Microsites SEO strategy. Create engaging content based on your objective.

Simple Steps to build a microsite Be clear about why and for whom you are building a microsite. Determine the reason why you want to develop a microsite. Create and buy a memorable domain name. Create engaging content. Develop an SEO strategy to promote your microsite. Сonsider the design. Launch your microsite.

Read on to know about 7 best practices that go into making a microsite effective. Dive deep. Choose an engaging design. Say no to secondary branding. Employ a visual narrative. Have clear CTAs and targets. Promote your microsite on social channels. Think of a well-defined exit plan beforehand.

For a good microsite, its important to focus on four main design elements images, videos, fonts and navigation. All of these should remain consistent throughout the site for a more professional look. Images, specifically large background or large center images, grab a visitors attention immediately.

A microsite is built for a specific purpose and is not a website or landing page. Microsites are small, but that doesnt mean theyre small company websites. Instead, microsites are sub-websites that focus on a campaign, product, or service rather than the entire company and its offerings.

Microsites are not the primary site for a business. They are usually less than ten pages long, but they can be as many pages as you want. Microsites frequently have their own domain (e.g., mymicrosite.com), but they may also be hosted on a sub-domain (e.g., microsite.mycompany.com).

Microsite Implementation Guide A newly created site will have a skeleton structure created with the files needed to configure a microsite and its subpages. This is the skeleton structure of a new microsite. In the top level config directory are files that define content for the entire microsite.